IDEAS home Printed from https://ideas.repec.org/a/sae/reorpe/v40y2008i1p8-34.html
   My bibliography  Save this article

With Friends Like These: The Corporate Response to Fair Trade Coffee

Author

Listed:
  • Mara Fridell

    (Department of Sociology and Anthropology, Ursinus College, Collegeville, PA 19426, mfridell@ursinus.edu)

  • Ian Hudson

    (Department of Economics, University of Manitoba, Winnipeg, Manitoba, Canada R3T 5V5, hudsoni@ms.umanitoba.ca)

  • Mark Hudson

    (Department of Sociology and Anthropology, Ursinus College, Collegeville, PA 19426, mhudson@ursinus.edu)

Abstract

Capitalist agriculture is highly exploitative of both producers and the environment. Fair trade is a movement attempting to mitigate this exploitation, partly by baiting corporate actors into the arena of “ethical production.†In the coffee industry, major corporations are responding by discrediting fair trade and branding themselves as ethical. While falling well short of addressing the real demands of the movement, the proliferation of “ethical†labels resulting from this response threatens to destroy fair trade's own ethical brand.

Suggested Citation

  • Mara Fridell & Ian Hudson & Mark Hudson, 2008. "With Friends Like These: The Corporate Response to Fair Trade Coffee," Review of Radical Political Economics, Union for Radical Political Economics, vol. 40(1), pages 8-34, March.
    • Handle: RePEc:sae:reorpe:v:40:y:2008:i:1:p:8-34
    as

    Download full text from publisher

    File URL: http://rrp.sagepub.com/content/40/1/8.abstract
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Alex Nicholls & Benjamin Huybrechts, 2016. "Sustaining Inter-organizational Relationships Across Institutional Logics and Power Asymmetries: The Case of Fair Trade," Journal of Business Ethics, Springer, vol. 135(4), pages 699-714, June.
    2. Balineau, Gaëlle, 2013. "Disentangling the Effects of Fair Trade on the Quality of Malian Cotton," World Development, Elsevier, vol. 44(C), pages 241-255.
    3. Daniel Jaffee & Philip H. Howard, 2016. "Who’s the fairest of them all? The fractured landscape of U.S. fair trade certification," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 33(4), pages 813-826, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:reorpe:v:40:y:2008:i:1:p:8-34. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: http://www.urpe.org/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.