IDEAS home Printed from https://ideas.repec.org/a/sae/indqtr/v77y2021i2p289-303.html
   My bibliography  Save this article

Public Diplomacy in Strengthening India: Vietnam Relations

Author

Listed:
  • Le Thi Hang Nga

    (Le Thi Hang Nga is currently Deputy Editor-in-chief of the Journal of Indian and Asian Studies, Head of the Department of Historical and Cultural Studies, VIISAS, Vietnam Academy of Social Sciences (VASS). She completed her MA in modern Indian history from Delhi University and successfully defended her PhD theses at the Graduate Academy of Social Sciences, Vietnam Academy of Social Sciences. She is interested in studying about Indian foreign policy, Indian international relations, Indian thought and philosophy, Gandhian philosophy and political activities. She has participated and presented at many international conferences abroad (Thailand in 2007 and 2017, Australia in 2012, India in the years 2012, 2013, 2016, 2017, 2018, 2019; Philippines in 2013, Germany in 2015, Japan in 2016, Hong Kong in 2017), Australia (2019). She is the author of the book titled ‘Indo-US Relations (1947–1991)’ (2018) and the editor of the book ‘India’s Relations with Its Neighboring Countries in the New Context and Implications for Vietnam’ (2020).)

  • Trieu Hong Quang

    (Trieu Hong Quang is a researcher at the Institute for Indian and Southwest Asia Studies (VIISAS), Vietnam Academy of Social Sciences (VASS) where he starts studying the modern history of India. His research and writing are mainly concentrated on contemporary issues in India regarding its international relations, foreign policy and politics. Recently, his work is tightening India–Vietnam educational and cultural cooperation during the joint book ‘India– Vietnam Enhancing Partnership’ (2020, Manohar Publishing House). In terms of an educational background, he received the BA degree in Oriental Studies (2013) as well as the MA degree in Asian Studies (2018), in Vietnam. Since 2019, Quang has held a scholarship from the Hungarian government to study PhD in History at Eötvös Loránd University (ELTE), Budapest with the ongoing dissertation topic about ‘Soft power in India’s foreign policy towards Southeast Asia from 1990 to 2010’.)

Abstract

It is noticeable that India–Vietnam relations have remained stable and had signs of development despite the new challenges in the global and regional environment due to COVID-19 pandemic. The authors of this article are of the view that one of the factors that help maintain the stability and development of bilateral relations in the current context is public diplomacy. Since the beginning of the twenty-first century, India has invested a huge amount of resources in public diplomacy to leverage India’s soft power. A dedicated public diplomacy division within the Ministry of External Affairs was set up in May 2006, many new schemes were designed to engage domestic and foreign public opinion and a series of high-profile dialogues with foreign think tanks were organised. By utilising both traditional and new approaches of public diplomacy, India is actively seeking new audiences within and outside India. India’s foreign policymaking process has become more open and democratic with the contribution of communities outside the New Delhi political and diplomatic elite. New media has also been utilised to reach its various target audiences. Vietnam considers public diplomacy an important pillar of the comprehensive diplomacy of the country. Public diplomacy helps Vietnam succeed in implementing comprehensive and effective foreign policies. It contributes important part in building cooperative, peaceful and friendly relations between Vietnam and international partners. The importance that both India and Vietnam attach to public diplomacy has many implications for strengthening Vietnam–India relations in the current context. This article focuses on India and Vietnam’s public diplomacy as an instrument of strengthening bilateral relations, and thereby proposes suggestions for both sides to enhance cooperation in the future.

Suggested Citation

  • Le Thi Hang Nga & Trieu Hong Quang, 2021. "Public Diplomacy in Strengthening India: Vietnam Relations," India Quarterly: A Journal of International Affairs, , vol. 77(2), pages 289-303, June.
    • Handle: RePEc:sae:indqtr:v:77:y:2021:i:2:p:289-303
    DOI: 10.1177/09749284211005012
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/09749284211005012
    Download Restriction: no
    File URL: https://libkey.io/10.1177/09749284211005012?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Nye, Joseph S., 2008. "Public Diplomacy and Soft Power," Scholarly Articles 11738397, Harvard Kennedy School of Government.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nyam Elisha Yakubu, 2022. "An Appraisal of Hard Power in Contemporary Practice of Diplomacy," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(02), pages 342-351, February.
    2. Acosta, Matias & Szlamka, Zsofia & Mostajo-Radji, Mohammed A., 2020. "Transnational youth networks: an evolving form of public diplomacy to accelerate the Sustainable Development Goals," SocArXiv 8247s, Center for Open Science.
    3. Michail Ploumis, 2018. "A New Way Forward: Rebalancing the U.S. Security Cooperation with Greece in a Fast Changing Geostrategic Environment," Applied Finance and Accounting, Redfame publishing, vol. 4(1), pages 95-111, February.
    4. Yazeed Abdullah Almahraj, 2023. "British press coverage of international sports events hosted by Saudi Arabia: content analysis study in light of country concept model," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-9, December.
    5. Moran Yarchi & Tal Samuel-Azran & Lidor Bar-David, 2017. "Facebook users’ engagement with Israel’s public diplomacy messages during the 2012 and 2014 military operations in Gaza," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(4), pages 360-375, November.
    6. Arijit Mazumdar, 2020. "India’s Public Diplomacy in the Twenty-First Century: Components, Objectives and Challenges," India Quarterly: A Journal of International Affairs, , vol. 76(1), pages 24-39, March.
    7. Steven L. Pike, 2023. "What diplomats do: US citizen perspectives on the work of public diplomacy," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 442-455, December.
    8. Xiang Jun & Primiano Christopher B. & Huang Wei-hao, 2015. "Aggressive or Peaceful Rise? An Empirical Assessment of China’s Militarized Conflict, 1979–2010," Peace Economics, Peace Science, and Public Policy, De Gruyter, vol. 21(3), pages 301-325, August.
    9. Suter, Mariana Bassi & Borini, Felipe Mendes & Floriani, Dinorá Eliete & da Silva, Dirceu & Polo, Edison, 2018. "Country-of-origin image (COI) as a country-specific advantage (CSA): Scale development and validation of COI as a resource within the firm perspective," Journal of Business Research, Elsevier, vol. 84(C), pages 46-58.
    10. Li Zhang, 2020. "Research progress in Chinese perceptions of the EU: a critical review and methodological reflection," Asia Europe Journal, Springer, vol. 18(1), pages 17-34, March.
    11. Tiwari, Rajnish & Prabhu, Jaideep, 2018. "Soft power of frugal innovation and its potential role in India's emergence as a global lead market for affordable excellence," Working Papers 104, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
    12. Nisha Garud-Patkar, 2022. "Mediated Public Diplomacy: Frame-building Contest Between the United States and Pakistan During a Conflict," International Studies, , vol. 59(1), pages 58-75, January.
    13. Michał Marcin Kobierecki, 2021. "Aviation diplomacy: a conceptual framework for analyzing the relationship between aviation and international relations," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(4), pages 293-303, December.
    14. Sirirat Ngamsang, 2013. "Confucius Institutes as Instruments of Soft Power: Comparison with International Rivals," Journal of Education and Vocational Research, AMH International, vol. 4(10).
    15. Jacklyne Achieng' Aput & Anita Ndoti Kiamba & Peter Kagwanja, 2023. "Public Diplomacy in Regional Integration: Strategizing Policy Goals," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 7(10), pages 368-384, October.
    16. Juyan Zhang, 2020. "Compassion versus manipulation; narratives versus rational arguments: a PD radar to chart the terrain of public diplomacy," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(3), pages 195-211, September.
    17. Hendrik W. Ohnesorge, 2022. "The method of comparative-historical analysis: a tailor-made approach to public diplomacy research," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(3), pages 261-271, September.
    18. George E. Mitchell & Sarah S. Stroup, 2017. "The reputations of NGOs: Peer evaluations of effectiveness," The Review of International Organizations, Springer, vol. 12(3), pages 397-419, September.
    19. Hannah Moscovitz, 2022. "Projecting the Nation(s) in Multinational Federal Systems: International Education and Nation Branding in Canada/Quebec," Publius: The Journal of Federalism, CSF Associates Inc., vol. 52(1), pages 82-106.
    20. Jianhong Qi & Kam Ki Tang & Da Yin & Yong Zhao, 2020. "Remaking China’s Global Image with the Belt and Road Initiative: Is the Jury Out?," Discussion Papers Series 635, School of Economics, University of Queensland, Australia.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:indqtr:v:77:y:2021:i:2:p:289-303. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.