IDEAS home Printed from https://ideas.repec.org/a/pal/pbapdi/v19y2023i1d10.1057_s41254-021-00230-6.html
   My bibliography  Save this article

Sports, Brand America and U.S. public diplomacy during the presidency of Donald Trump

Author

Listed:
  • Yoav Dubinsky

    (University of Oregon)

Abstract

During Donald Trump’s chaotic presidency, the intersections between sports and society transcended from the American context into a global one. While Trump’s rhetoric and policies caused divisions in the United States and abroad, they also provoked counter-reactions from different stakeholders in American sports that led to long-overdue needed structural change and even diplomatic achievement when bidding for international events. The article explores, discusses, and analyzes the roles of sports in Brand America and in U.S. public diplomacy during Trump’s time in the White House. The article is significant as it furthers the discussion on future trends in sports, nation branding, public diplomacy, and country image, and on the place of the United States in the international system of a changing world.

Suggested Citation

  • Yoav Dubinsky, 2023. "Sports, Brand America and U.S. public diplomacy during the presidency of Donald Trump," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(1), pages 167-180, March.
    • Handle: RePEc:pal:pbapdi:v:19:y:2023:i:1:d:10.1057_s41254-021-00230-6
    DOI: 10.1057/s41254-021-00230-6
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41254-021-00230-6
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1057/s41254-021-00230-6?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Nye, Joseph S., 2008. "Public Diplomacy and Soft Power," Scholarly Articles 11738397, Harvard Kennedy School of Government.
    2. Powell, Robert, 1994. "Anarchy in international relations theory: the neorealist-neoliberal debate," International Organization, Cambridge University Press, vol. 48(2), pages 313-344, April.
    3. Yoav Dubinsky, 2019. "From soft power to sports diplomacy: a theoretical and conceptual discussion," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(3), pages 156-164, September.
    4. Joseph S. Nye Jr., 2008. "Public Diplomacy and Soft Power," The ANNALS of the American Academy of Political and Social Science, , vol. 616(1), pages 94-109, March.
    5. Nicholas J. Cull, 2008. "Public Diplomacy: Taxonomies and Histories," The ANNALS of the American Academy of Political and Social Science, , vol. 616(1), pages 31-54, March.
    6. Andrew F. Cooper, 2019. "U.S. public diplomacy and sports stars: mobilizing African-American athletes as goodwill ambassadors from the cold war to an uncertain future," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(3), pages 165-172, September.
    7. Richard Borghesi, 2017. "Pay for play: the financial value of NCAA football players," Applied Economics, Taylor & Francis Journals, vol. 49(46), pages 4657-4667, October.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Yoav Dubinsky, 2023. "Country image, cultural diplomacy, and sports during the COVID19 pandemic: Brand America and Super Bowl LV," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(3), pages 249-265, September.
    2. Seow Ting Lee, 2022. "Film as cultural diplomacy: South Korea’s nation branding through Parasite (2019)," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(2), pages 93-104, June.
    3. Steven L. Pike, 2023. "What diplomats do: US citizen perspectives on the work of public diplomacy," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 442-455, December.
    4. Steven L. Pike & Dennis F. Kinsey, 2024. "Diplomatic identity and communication: using Q methodology to assess subjective perceptions of diplomatic practitioners," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(1), pages 66-75, March.
    5. Hendrik W. Ohnesorge, 2022. "The method of comparative-historical analysis: a tailor-made approach to public diplomacy research," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(3), pages 261-271, September.
    6. B. Theo Mazumdar, 2024. "Digital diplomacy: Internet-based public diplomacy activities or novel forms of public engagement?," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(1), pages 24-43, March.
    7. Matthew T. Palmer & Eugene Bempong Nyantakyi & Jami A. Fullerton, 2023. "The US Peace Corps as a public diplomacy strategy," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(1), pages 15-29, March.
    8. Lesego Alicia Keimetswe, 2023. "The impact of the Chinese Government Scholarship Program and Confucius Institute on China’s national image in Botswana: a soft power perspective," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 488-499, December.
    9. Nyam Elisha Yakubu, 2022. "An Appraisal of Hard Power in Contemporary Practice of Diplomacy," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(02), pages 342-351, February.
    10. Raquel Quevedo-Redondo & Marta Rebolledo & Nuria Navarro-Sierra, 2023. "Music as Soft Power: The Electoral Use of Spotify," Media and Communication, Cogitatio Press, vol. 11(2), pages 241-254.
    11. Yazeed Abdullah Almahraj, 2023. "British press coverage of international sports events hosted by Saudi Arabia: content analysis study in light of country concept model," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-9, December.
    12. Yoav Dubinsky, 2023. "The Olympic Games, nation branding, and public diplomacy in a post-pandemic world: Reflections on Tokyo 2020 and beyond," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(3), pages 386-397, September.
    13. SunHa Yeo & Hyelim Lee & Alex Eschbach, 2024. "Measuring soft power via positive spontaneous actions of foreign publics: The harder power of voluntary experience, voluntary megaphoning, and general interest," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(2), pages 130-141, June.
    14. Richard Parrish, 2022. "EU Sport Diplomacy: An Idea Whose Time Has Nearly Come," Journal of Common Market Studies, Wiley Blackwell, vol. 60(5), pages 1511-1528, September.
    15. Nisha Garud-Patkar, 2022. "Mediated Public Diplomacy: Frame-building Contest Between the United States and Pakistan During a Conflict," International Studies, , vol. 59(1), pages 58-75, January.
    16. Nadia Kaneva & Cecilia Cassinger, 2022. "Centering gender in public diplomacy and nation branding: an invitation to reimagine the future of the field," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(4), pages 305-313, December.
    17. Jacklyne Achieng' Aput & Anita Ndoti Kiamba & Peter Kagwanja, 2023. "Public Diplomacy in Regional Integration: Strategizing Policy Goals," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 7(10), pages 368-384, October.
    18. Seow Ting Lee, 2023. "Vaccine diplomacy: nation branding and China’s COVID-19 soft power play," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(1), pages 64-78, March.
    19. Seow Ting Lee, 2023. "A battle for foreign perceptions: Ukraine’s country image in the 2022 war with Russia," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(3), pages 345-358, September.
    20. Hannah Moscovitz, 2022. "Projecting the Nation(s) in Multinational Federal Systems: International Education and Nation Branding in Canada/Quebec," Publius: The Journal of Federalism, CSF Associates Inc., vol. 52(1), pages 82-106.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:pbapdi:v:19:y:2023:i:1:d:10.1057_s41254-021-00230-6. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.