Green Purchasing Behaviour of Young Indian Consumers: An Exploratory Study
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DOI: 10.1177/0972150916660440
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References listed on IDEAS
- Roberts, James A., 1996. "Green Consumers in the 1990s: Profile and Implications for Advertising," Journal of Business Research, Elsevier, vol. 36(3), pages 217-231, July.
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- Kafia Ayadi, 2008. "The role of school in reducing the prevalence of child obesity," Post-Print hal-00564882, HAL.
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Cited by:
- Jaiswal, Deepak & Kant, Rishi, 2018. "Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers," Journal of Retailing and Consumer Services, Elsevier, vol. 41(C), pages 60-69.
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Keywords
Green purchasing behaviour; environmental involvement; environmental attitude; young consumers; multiple linear regression;All these keywords.
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