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Street edge subdivision: Structuring ground floor interfaces to stimulate pedestrian visual engagement

Author

Listed:
  • James Simpson
  • Megan Freeth
  • Kimberley Jayne Simpson
  • Kevin Thwaites

Abstract

There have been numerous attempts to identify what makes the ground floor interfaces of street edges engaging for pedestrians. Their subdivision has often been highlighted as important, predominantly, in line with functions along their length. However, the effect of subdivision on street edge engagement is yet to be empirically tested. We use mobile eye-tracking to systematically examine where and for how long pedestrians visually engage ground floors in relation to their subdivision. We consider three scales of subdivision: morphologically defined plinths (different building ground floors), territorially defined segments (different areas of territorial ownership) and spatially defined micro-segments (different spaces separated by pillars and partitions). Results show that segments dominate ground floor visual engagement, with micro-segments also having a significant influence. Plinths were shown to have no direct effect upon such engagement. We subsequently use these findings to show how subdivision should be approached by design decision-makers when seeking to actively encourage pedestrian engagement with ground floors along street edges.

Suggested Citation

  • James Simpson & Megan Freeth & Kimberley Jayne Simpson & Kevin Thwaites, 2022. "Street edge subdivision: Structuring ground floor interfaces to stimulate pedestrian visual engagement," Environment and Planning B, , vol. 49(6), pages 1775-1791, July.
    • Handle: RePEc:sae:envirb:v:49:y:2022:i:6:p:1775-1791
    DOI: 10.1177/23998083211068050
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    References listed on IDEAS

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    2. Oh, Hyunjoo & Petrie, Jenny, 2012. "How do storefront window displays influence entering decisions of clothing stores?," Journal of Retailing and Consumer Services, Elsevier, vol. 19(1), pages 27-35.
    3. Kim Dovey & Stephen Wood, 2015. "Public/private urban interfaces: type, adaptation, assemblage," Journal of Urbanism: International Research on Placemaking and Urban Sustainability, Taylor & Francis Journals, vol. 8(1), pages 1-16, March.
    4. Vikas Mehta & Binita Mahato, 2019. "Measuring the robustness of neighbourhood business districts," Journal of Urban Design, Taylor & Francis Journals, vol. 24(1), pages 99-118, January.
    5. James Simpson & Kevin Thwaites & Megan Freeth, 2019. "Understanding Visual Engagement with Urban Street Edges along Non-Pedestrianised and Pedestrianised Streets Using Mobile Eye-Tracking," Sustainability, MDPI, vol. 11(15), pages 1-17, August.
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    Cited by:

    1. Hongguo Ren & Lei Zhang & Jing Zhang & Xue Wang & Qingqin Wang, 2024. "Exploration of a Rural Street Environment: The Difference in Sight between Villagers and Tourists," Sustainability, MDPI, vol. 16(7), pages 1-16, March.

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