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Economic Consequences of the Informational Characteristics of Mass Media

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  • Steve Wildman

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  • Steve Wildman, 1982. "Economic Consequences of the Informational Characteristics of Mass Media," The American Economist, Sage Publications, vol. 26(1), pages 5-10, March.
    • Handle: RePEc:sae:amerec:v:26:y:1982:i:1:p:5-10
    DOI: 10.1177/056943458202600101
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    References listed on IDEAS

    as
    1. Stanley I. Ornstein, 1977. "Industrial Concentration and Advertising Intensity," Books, American Enterprise Institute, number 969587, September.
    2. Mueller, Willard F & Rogers, Richard T, 1980. "The Role of Advertising in Changing Concentration of Manufacturing Industries," The Review of Economics and Statistics, MIT Press, vol. 62(1), pages 89-96, February.
    3. Porter, Michael E, 1974. "Consumer Behavior, Retailer Power and Market Performance in Consumer Goods Industries," The Review of Economics and Statistics, MIT Press, vol. 56(4), pages 419-436, November.
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