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Development Of Services In The Hospitality Sector. Case Study: S.C. Ro Com Central S.A

Author

Listed:
  • Florina STEFANACHE

    (The Bucharest University of Economic Studies, Romania)

Abstract

Opening a SPA center in the Central Plaza hotel is needed for various reasons: it increases the turnover with at least 25 % compared to a hotel without SPA center; at least 20-25% of hotel customers can be attracted to these services (an important criterion in the choice of hotel by customers); and transformation of the hotel with seasonal activity in "all-seasons" hotel. The market in which S.C. RO COM CENTRAL S.A. is standing is very extensive. Customers are both around the country and abroad. With the opening of the SPA center, the company significantly increases the number of customers and also the accentuated development of the hotel market.

Suggested Citation

  • Florina STEFANACHE, 2014. "Development Of Services In The Hospitality Sector. Case Study: S.C. Ro Com Central S.A," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 4(2), pages 28-35, June.
    • Handle: RePEc:rom:bemann:v:4:y:2014:i:2:p:28-35
    as

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    File URL: https://beman.ase.ro/no42/3.pdf
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    References listed on IDEAS

    as
    1. Andreea ZAMFIR, 2013. "A Strategic Management Model For Service Organizations," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 3(3), pages 55-60, September.
    2. Vikas GAUTAM & Suresh KG, 2012. "An Empirical Investigation About Relationship Between International Trade And Tourist Arrival: Evidence From India," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 2(3), pages 53-62, September.
    3. Emanoil MUSCALU & Silvana MUNTEAN, 2012. "Motivation €“ A Stimulating Factor For Increasing Human Resource Management Performance," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 2(1), pages 63-70, March.
    4. Florea PÃŽRVU & Alina GHEORGHE, 2014. "Increasing Salaj County Tourism Development Through The Implementation Of Strategies Based On The Ecotourism Products," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 4(1), pages 22-27, March.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    SPA center; Hotel; Services; Customers;
    All these keywords.

    JEL classification:

    • A1 - General Economics and Teaching - - General Economics
    • A2 - General Economics and Teaching - - Economic Education and Teaching of Economics
    • B4 - Schools of Economic Thought and Methodology - - Economic Methodology

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    Access and download statistics

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