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Healthcare Services Consumer’S Behavior And Sustainable Development

Author

Listed:
  • GÂRDAN (GEANGU), Iuliana Petronela

    (Spiru Haret University, Faculty of Marketing and International Business)

  • GÂRDAN, Daniel Adrian

    (Spiru Haret University, Faculty of Marketing and International Business)

Abstract

Sustainable development has come into prominence in recent years as a concept that determines implications in all areas of human activity. Modern medical services are distinguished by a special position regarding application of the specific principles of sustainable development. This is because they are not only a necessary and useful tool to implement the concept of sustainable development at the scale of the entire human civilization but also an area of activity where sustainability is experiencing a complex application. In this context, health care consumer behaviour has also suffered substantial changes determined both by the technological evolution from the medical field and the large scale which phenomena such as social networks and communication technology has in the present. This article proposes a review of the evolution of the concept of sustainable development, its application in the medical field, with an emphasis on dental health services and final considerations on how consumer behaviour is influenced by the implementation, at the level of the medical organisations, of the principles of sustainable development.

Suggested Citation

  • GÂRDAN (GEANGU), Iuliana Petronela & GÂRDAN, Daniel Adrian, 2014. "Healthcare Services Consumer’S Behavior And Sustainable Development," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, vol. 5(3), pages 9-20.
    • Handle: RePEc:ris:sphecs:0194
    as

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    References listed on IDEAS

    as
    1. Giles Atkinson & Simon Dietz (ed.), 2007. "Handbook of Sustainable Development," Books, Edward Elgar Publishing, number 1818, March.
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    More about this item

    Keywords

    sustainable development; healthcar; green dentistry; consumer behaviour; social responsibility;
    All these keywords.

    JEL classification:

    • I15 - Health, Education, and Welfare - - Health - - - Health and Economic Development
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development
    • Q56 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environment and Development; Environment and Trade; Sustainability; Environmental Accounts and Accounting; Environmental Equity; Population Growth

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