Impacts of Online Social Support and Perceived Value in Influential Travel Blogs
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DOI: 10.20525/ijrbs.v10i4.1190
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- Sharma, Varinder M. & Klein, Andreas, 2020. "Consumer perceived value, involvement, trust, susceptibility to interpersonal influence, and intention to participate in online group buying," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
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Keywords
influential travel bloggers; sense of virtual community (sovc); online social support; perceived value; social media;All these keywords.
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