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Container Shipping Market Dimensions and Customer Orientation in the Czech Republic

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  • Petr Kolář

Abstract

The forthcoming research characterises and analyses the key market players (shipping lines), their customer service policy together with the implications the container transport bottlenecks have for the market in the Czech Republic with customer orientation being one of these. Evaluating companies' customer orientation and analyzing container shipping dimensions in the market of transport and logistics is a highly complex task, especially in the times of the changes in the market. To obtain the data necessary for an informed analysis, open interviews with selected customer service managers will be made and questionnaires distributed in the Czech Republic. Due to the concentration of container and logistics activity within a relatively small number of global shipping lines present in the countries with substantial market share, the approach of market characteristics will be case study based. It must be stressed this is a conceptual paper only, the data has not been collected yet; therefore, there is no conclusion on the research. It is focused primarily on methodology applied and a literature review.

Suggested Citation

  • Petr Kolář, 2013. "Container Shipping Market Dimensions and Customer Orientation in the Czech Republic," Central European Business Review, Prague University of Economics and Business, vol. 2013(4), pages 50-53.
    • Handle: RePEc:prg:jnlcbr:v:2013:y:2013:i:4:id:64:p:50-53
    DOI: 10.18267/j.cebr.64
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    References listed on IDEAS

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    1. Limbourg, S. & Jourquin, B., 2009. "Optimal rail-road container terminal locations on the European network," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 45(4), pages 551-563, July.
    2. Rob Konings & Hugo Priemus & Peter Nijkamp (ed.), 2008. "The Future of Intermodal Freight Transport," Books, Edward Elgar Publishing, number 3738.
    3. Petr Jirsák & Petr Kolář, 2012. "Customer Orientation and Marketing in Containerized Freight Distribution and Logistics - Perspectives of the Czech Republic," Central European Business Review, Prague University of Economics and Business, vol. 2012(3), pages 46-50.
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    More about this item

    Keywords

    Container; customer orientation; intermodal transport; shipping;
    All these keywords.

    JEL classification:

    • L91 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Transportation: General
    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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