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The Importance of Value Analysis in Establishment of Market Performances of a Product

Author

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  • Anca Jarmila Guţă

    (University of Petroșani, Romania)

Abstract

The value analysis is a method of competitiveness wich aims at increase of products value by a systematic procedure with the object of obtaining optimum solution. The paper proposes to present, using the value analysis with in the company S.C. EUROSPORT DHS SA, on the basis of a questionnaire the degree of satistaction of the customers concerning the products of the company taken for object of research.

Suggested Citation

  • Anca Jarmila Guţă, 2018. "The Importance of Value Analysis in Establishment of Market Performances of a Product," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 18(1), pages 85-94.
    • Handle: RePEc:pet:annals:v:18:y:2018:i:1:p:85-94
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    References listed on IDEAS

    as
    1. Anca Jarmila Guţă, 2014. "The Role and Importance of The Business Plan in Starting and Running a Business Opportunity," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 14(2), pages 119-126.
    2. Anca Jarmila Guță & Mirela Monea & Corina Gabriela Slusariuc, 2011. "Particularities of Budgeting of Investments Yield," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 11(2), pages 119-126.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    company; customers; value analysis; competitiveness level; degree of satisfaction; products range; Eurosport DHS;
    All these keywords.

    JEL classification:

    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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