IDEAS home Printed from https://ideas.repec.org/a/pal/pbapdi/v14y2018i3d10.1057_s41254-017-0066-6.html
   My bibliography  Save this article

Cultural congruency in mediated gastrodiplomacy: a qualitative framing analysis of the U.S.–Japan Sushi Summit

Author

Listed:
  • Derek Moscato

    (Western Washington University)

Abstract

Gastrodiplomacy, the confluence of public diplomacy and national cuisine, has elevated the meal as a symbolic and real tool in the acquisition of soft power among countries. The pairing of food with national values can help a nation reach out to the world (Nirwandy and Awang in Procedia 130:325–332, 2014) or illuminate a region or culture (Williams et al. in Int J Leis Tour Mark 4:1–8, 2014). Utilizing Entman’s theory of mediated public diplomacy and building on the concept of the national leader as a “diplomat-in-chief” (Snow in Persuader-in-chief: Global opinion and public diplomacy in the age of Obama. Nimble Books, 2009; Golan and Yang in Am Behav Sci 57(9):1277–1292, 2013), this study reports from a qualitative analysis of U.S. media coverage of the April 2014 dinner meeting between U.S. President Barack Obama and Japanese Prime Minister Shinzo Abe—dubbed the “Sushi Summit” by some media outlets. Through analysis of the projected media frames, highlighting an evolving relationship between the two nations and the role of the meal itself, this study highlights the important role of cultural congruency in mediated public diplomacy.

Suggested Citation

  • Derek Moscato, 2018. "Cultural congruency in mediated gastrodiplomacy: a qualitative framing analysis of the U.S.–Japan Sushi Summit," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 14(3), pages 187-196, August.
    • Handle: RePEc:pal:pbapdi:v:14:y:2018:i:3:d:10.1057_s41254-017-0066-6
    DOI: 10.1057/s41254-017-0066-6
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41254-017-0066-6
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1057/s41254-017-0066-6?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Keri Matwick & Kelsi Matwick, 2022. "Trump-Kim 2018 Singapore Summit and culinary diplomacy: the role of food and symbols in international relations," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(2), pages 65-76, June.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:pbapdi:v:14:y:2018:i:3:d:10.1057_s41254-017-0066-6. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.