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The current academic debate calls for critical discussion

Author

Listed:
  • Sebastian Zenker

    (Assistant Professor, Copenhagen Business School)

  • Robert Govers

    (Independent advisor, scholar and author on Place Branding)

Abstract

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Suggested Citation

  • Sebastian Zenker & Robert Govers, 2016. "The current academic debate calls for critical discussion," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(1), pages 1-4, February.
    • Handle: RePEc:pal:pbapdi:v:12:y:2016:i:1:d:10.1057_pb.2016.2
    DOI: 10.1057/pb.2016.2
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    Cited by:

    1. Martin Boisen & Peter Groote & Kees Terlouw & Oscar Couwenberg, 2018. "Patterns of place promotion, place marketing and/or place branding in Dutch municipalities," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 14(2), pages 78-88, May.
    2. Viriya Taecharungroj, 2018. "City-district divergence grid: a multi-level city brand positioning tool," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 14(2), pages 101-114, May.
    3. Jian Xu & Yongrong Cao, 2019. "The image of Beijing in Europe: findings from The Times, Le Figaro, Der Spiegel from 2000 to 2015," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(3), pages 185-197, September.

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