An analytical approach to the facility location and capacity acquisition problem under demand uncertainty

This article presents an analysis of facility location and capacity acquisition under demand uncertainty. A novel methodology is proposed, in which the focus is shifted from the precise representation of facility locations to the market areas they serve. This is an extension of the optimal market area approach in which market area size and facility capacity are determined to minimize the total cost associated with fixed facility opening, variable capacity acquisition, transportation, and shortage. The problem has two variants depending on whether the firm satisfies shortages by outsourcing or shortages become lost sales. The analytical approach simplifies the problem considerably and leads to intuitive and insightful models. Among several other results, it is shown that fewer facilities are set up under lost sales than under outsourcing. It is also shown that the total cost in both models is relatively insensitive to small deviations in optimal capacity choices and parameter estimations.