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Incentives and Response Rates to Cross-National Business Surveys: A Logit Model Analysis

Author

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  • David Jobber

    (University of Bradford Management Centre)

  • Hafiz Mirza

    (University of Bradford Management Centre)

  • Kee H Wee

    (University of Bradford Management Centre)

Abstract

An experiment was designed to assess the effects of an enclosed incentive (bookmark), a promised incentive (offer of free copy of the survey results), the target country and the nationality of the parent company on response from a sample of American and Japanese-owned foreign subsidiaries. Logit model analysis was used to identify main and interaction effects. Both the bookmark and nationality of parent company affected response rates, while the offer of survey results and target country had no effect. No interaction effects were found. The implications for cross-national mail survey research are discussed.© 1991 JIBS. Journal of International Business Studies (1991) 22, 711–721

Suggested Citation

  • David Jobber & Hafiz Mirza & Kee H Wee, 1991. "Incentives and Response Rates to Cross-National Business Surveys: A Logit Model Analysis," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 22(4), pages 711-721, December.
    • Handle: RePEc:pal:jintbs:v:22:y:1991:i:4:p:711-721
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    Cited by:

    1. König Corinna & Sakshaug Joseph W. & Stegmaier Jens & Kohaut Susanne, 2021. "Trends in Establishment Survey Nonresponse Rates and Nonresponse Bias: Evidence from the 2001-2017 IAB Establishment Panel," Journal of Official Statistics, Sciendo, vol. 37(4), pages 931-953, December.
    2. Trudy Ann Cameron & W. Douglas Shaw & Shannon R. Ragland & Sally Keefe & John M. (Mac) Callaway, 1996. "Using Distance and Zip Code Census Information For Nonresponse Correction In the Analysis of Mail Survey Data," UCLA Economics Working Papers 751, UCLA Department of Economics.
    3. Agnieszka Chidlow & Pervez N. Ghauri, 2014. "What incentives are being used by International Business Researchers in Their Surveys? A Review," William Davidson Institute Working Papers Series wp1086, William Davidson Institute at the University of Michigan.
    4. Harzing, Anne-Wil, 1997. "Response rates in international mail surveys: Results of a 22-country study," International Business Review, Elsevier, vol. 6(6), pages 641-665, December.
    5. Chidlow, Agnieszka & Ghauri, Pervez N. & Yeniyurt, Sengun & Cavusgil, S. Tamer, 2015. "Establishing rigor in mail-survey procedures in international business research," Journal of World Business, Elsevier, vol. 50(1), pages 26-35.
    6. Florence Phua, 2006. "Predicting construction firm performance: an empirical assessment of the differential impact between industry- and firm-specific factors," Construction Management and Economics, Taylor & Francis Journals, vol. 24(3), pages 309-320.
    7. Edmund R Thompson, 2003. "A Grounded Approach to Identifying National Competitive Advantage: A Preliminary Exploration," Environment and Planning A, , vol. 35(4), pages 631-657, April.
    8. Agnieszka Chidlow & Pervez N. Ghauri, 2011. "Establishing Data Collection Procedures Equivalence in International Business Research," William Davidson Institute Working Papers Series wp1013, William Davidson Institute at the University of Michigan.

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