Green Marketing and Corporate Social Responsibility in the Romanian Banking Sector
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References listed on IDEAS
- Ioana Florentina Savu, 2012. "It’s Time for Green Banking Management in Romania," Acta Universitatis Danubius. OEconomica, Danubius University of Galati, issue 2(2), pages 61-69, April.
- Paul R. Portney, 2008. "The (Not So) New Corporate Social Responsibility: An Empirical Perspective," Review of Environmental Economics and Policy, Association of Environmental and Resource Economists, vol. 2(2), pages 261-275, Summer.
- Oana Preda, 2013. "The Romanian’S Banking System Need To Focus On Marketing," Romanian Economic Business Review, Romanian-American University, vol. 8(1), pages 34-42, March.
- Bert Scholtens, 2009. "Corporate Social Responsibility in the International Banking Industry," Journal of Business Ethics, Springer, vol. 86(2), pages 159-175, May.
- Konstantinos I. Evangelinos & Antonis Skouloudis & Ioannis E. Nikolaou & Walter Leal Filho, 2009. "An Analysis of Corporate Social Responsibility (CSR) and Sustainability Reporting Assessment in the Greek Banking Sector," Springer Books, in: Samuel O. Idowu & Walter Leal Filho (ed.), Professionals' Perspectives of Corporate Social Responsibility, chapter 0, pages 157-173, Springer.
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More about this item
Keywords
Corporate Social Responsibility (CSR); green marketing; banks;All these keywords.
JEL classification:
- M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
- G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
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