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Television Mergers And Diversity In Small Markets

Author

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  • Matthew L. Spitzer

Abstract

“Diversity of the airwaves”—making sure that viewers have a varied mix of ideas and information available in the relevant media market—remains one of the central goals of broadcasting policy for the ownership of television stations. In an effort to protect diversity of the airwaves, the Federal Communications Commission (FCC) prevents one entity from owning more than one television station in small television markets. This paper shows that the FCC's policy is probably counterproductive; allowing television mergers in small markets is very likely to increase diversity of the airwaves. Hence, when regulating television mergers in small markets, the FCC should have a presumption in favor of the merger.

Suggested Citation

  • Matthew L. Spitzer, 2010. "Television Mergers And Diversity In Small Markets," Journal of Competition Law and Economics, Oxford University Press, vol. 6(3), pages 705-770.
    • Handle: RePEc:oup:jcomle:v:6:y:2010:i:3:p:705-770.
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    File URL: http://hdl.handle.net/10.1093/joclec/nhp026
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    Cited by:

    1. Hauge, Janice A., 2014. "Mergers and acquisitions in radio and television broadcasting: Consistent goals and adaptive regulation," Utilities Policy, Elsevier, vol. 31(C), pages 133-142.

    More about this item

    JEL classification:

    • K23 - Law and Economics - - Regulation and Business Law - - - Regulated Industries and Administrative Law
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L51 - Industrial Organization - - Regulation and Industrial Policy - - - Economics of Regulation
    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media

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