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Getting known by the company you keep: publicizing the qualifications and former associations of skilled employees

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  • Peter W. Roberts
  • Mukti Khaire

Abstract

When product quality cannot be ascertained in advance of purchase, producers must convince relevant audiences that they are worthy of consideration as quality players. We propose that quality-oriented producers will selectively publicize information about their skilled employees in anticipation of signaling benefits, which include the accrual of visibility and the projection of quality-based identities. We validate our perspective on publicizing affiliation information by analyzing how a sample of Australian wine producers publicized specific career information about their skilled employees (i.e., their winemakers), including the names of certain former employers of these individuals. Copyright 2009 , Oxford University Press.

Suggested Citation

  • Peter W. Roberts & Mukti Khaire, 2009. "Getting known by the company you keep: publicizing the qualifications and former associations of skilled employees," Industrial and Corporate Change, Oxford University Press and the Associazione ICC, vol. 18(1), pages 77-106, February.
    • Handle: RePEc:oup:indcch:v:18:y:2009:i:1:p:77-106
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    File URL: http://hdl.handle.net/10.1093/icc/dtn045
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    Citations

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    Cited by:

    1. David Tan & Christopher I. Rider, 2017. "Let them go? How losing employees to competitors can enhance firm status," Strategic Management Journal, Wiley Blackwell, vol. 38(9), pages 1848-1874, September.
    2. Christopher I. Rider & Giacomo Negro, 2015. "Organizational Failure and Intraprofessional Status Loss," Organization Science, INFORMS, vol. 26(3), pages 633-649, June.
    3. Christopher I. Rider & David Tan, 2015. "Labor Market Advantages of Organizational Status: A Study of Lateral Partner Hiring by Large U.S. Law Firms," Organization Science, INFORMS, vol. 26(2), pages 356-372, April.
    4. Tortoriello, Marco & Perrone, Vincenzo & McEvily, Bill, 2011. "Cooperation among competitors as status-seeking behavior: Network ties and status differentiation," European Management Journal, Elsevier, vol. 29(5), pages 335-346.
    5. Christos Kolympiris & Sebastian Hoenen & Nicholas Kalaitzandonakes, 2018. "Geographic distance between venture capitalists and target firms and the value of quality signals," Industrial and Corporate Change, Oxford University Press and the Associazione ICC, vol. 27(1), pages 189-220.
    6. Peter W. Roberts & Mukti Khaire & Christopher I. Rider, 2011. "Isolating the Symbolic Implications of Employee Mobility: Price Increases after Hiring Winemakers from Prominent Wineries," American Economic Review, American Economic Association, vol. 101(3), pages 147-151, May.

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