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Some Consequences of Bilateral Oligopoly and Vertical Integration in Bread Markets

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  • Richard G. Walsh
  • Bert M. Evans
  • Eleanor M. Birch

Abstract

This paper explores the relationship between changes in market structure and changes in market conduct and performance. It presents evidence as to whether grocery chains have through direct and indirect competition, improved the performance of food processing industries. In bread markets, they do not seem to have done so, at least with respect to selling costs. For bread prices, the evidence differs by region with Pacific markets showing the least improvement. Nationwide, private label bread price savings represent only a small part of the total competitive benefit consumers may reasonably expect in bread markets. The recent behavior of grocery chains in bread markets is not consistent with the broader public interest in effective price competition and efficient industrial organization. There is a need for further research into the competitive relationship between grocery chains and their supplier industries.

Suggested Citation

  • Richard G. Walsh & Bert M. Evans & Eleanor M. Birch, 1964. "Some Consequences of Bilateral Oligopoly and Vertical Integration in Bread Markets," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 46(1), pages 161-172.
    • Handle: RePEc:oup:ajagec:v:46:y:1964:i:1:p:161-172.
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    File URL: http://hdl.handle.net/10.2307/1236480
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    Cited by:

    1. Moriak, Theodore F. & Logan, Samuel H., 1977. "Bread Markets: A Systems Analysis of Interfirm Behavior," Miscellaneous Publications 337407, United States Department of Agriculture, Economic Research Service.

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