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Methods And Techniques To Involve Freight Actors In The R&D Process Towards Digitalised Intermodal Cooperation

Author

Listed:
  • Norina Szander

    (KTI Hungarian Institute for Transport Sciences and Logistics Non-Profit Limited Liability Company, Budapest, Hungary)

  • Ola Qasseer

    (KTI Hungarian Institute for Transport Sciences and Logistics Non-Profit Limited Liability Company and ELTE Eötvös Loránd University, Budapest, Hungary)

  • Peter Bajor

    (KTI Hungarian Institute for Transport Sciences and Logistics Non-Profit Limited Liability Company and Óbuda University, Budapest, Hungary)

Abstract

Providing efficient, resilient, and sustainable freight networks requires active participation of freight actors in the transition process towards synchro-modal, multi-level distribution, and zero-carbon emission transportation systems. The vision of the Physical Internet (PI) describes the future of logistics like the operation of the internet today, where flow occurs physically based on network resources, neglecting any pre-defined routes or nodes. Active collaboration of freight actors in such an environment is inevitable to be able to manage transport and distribution activities by a governing body. To be competitive in a PI-based logistics market, freight actors need to modify their behavior. They should change the current approach of competing for customers or exclusive partnerships and focus on “operational excellence”. In our paper, we are presenting the main drivers of such a transition towards the PI. We aim to analyze and synthesize the results of some selected scientific and R&D activities related to the evolution of freight systems towards the PI. We apply the TRIZ methodology (Theory of Inventive Problem Solving) and explore the connections between the STRIA and ALICE Roadmaps. Although information technologies are present in the form of digital twins, artificial intelligence, and many other forms, trust in the technology and in the PI as an ultimate ideal solution has not been built up yet. There is a fear and a lack of willingness by actors to share their data voluntarily in the freight data communities. Based on the experience of various R&D projects, analysts concluded that proper organizational and governmental factors of freight data communities are essential for survival. Understanding the nature of these common pool resource (CPR) management systems and identifying the factors needed to overcome the freight actor point of view is crucial. Proper freight systems can be planned by forming possible strategies for the inevitable transition.

Suggested Citation

  • Norina Szander & Ola Qasseer & Peter Bajor, 2023. "Methods And Techniques To Involve Freight Actors In The R&D Process Towards Digitalised Intermodal Cooperation," Business Logistics in Modern Management, Josip Juraj Strossmayer University of Osijek, Faculty of Economics, Croatia, vol. 23, pages 469-479.
    • Handle: RePEc:osi:bulimm:v:23:y:2023:p:469-479
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    References listed on IDEAS

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    2. Elinor Ostrom, 2000. "Collective Action and the Evolution of Social Norms," Journal of Economic Perspectives, American Economic Association, vol. 14(3), pages 137-158, Summer.
    3. Adrienn Boldizsar & Ferenc Meszaros & Erika Torok, 2022. "Social and Economic Analysis of the EU Road Freight Transport Fleet," Cognitive Sustainability, Cognitive Sustainability Ltd., vol. 1(2), pages 3-10, June.
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