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Analysis Of The Online Purchase Behaviour Of Romanians

Author

Listed:
  • Naiana Å¢ARCÄ‚

    (Faculty of Economics, University of Oradea, Oradea, Romania)

  • Mirela BUCUREAN

    (Faculty of Economics, University of Oradea, Oradea, Romania)

  • Dinu SASU

    (Faculty of Economics, University of Oradea, Oradea, Romania)

  • Remus ROȘCA

    (Faculty of Economics, University of Oradea, Oradea, Romania)

Abstract

: e-business; consumer behaviour; online purchase

Suggested Citation

  • Naiana Å¢ARCÄ‚ & Mirela BUCUREAN & Dinu SASU & Remus ROȘCA, 2022. "Analysis Of The Online Purchase Behaviour Of Romanians," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 2(2), pages 230-246, December.
    • Handle: RePEc:ora:journl:v:1:y:2022:i:2:p:230-246
    as

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    File URL: http://anale.steconomiceuoradea.ro/volume/2022/n2/023.pdf
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    References listed on IDEAS

    as
    1. Rui Bi & Robert M. Davison & Kosmas X. Smyrnios, 2017. "E-business and fast growth SMEs," Small Business Economics, Springer, vol. 48(3), pages 559-576, March.
    2. Raphael Amit & Christoph Zott, 2001. "Value creation in E‐business," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 493-520, June.
    3. Bei-Ni Yan & Tian-Shyug Lee & Tsung-Pei Lee, 2015. "Analysis of research papers on E-commerce (2000–2013): based on a text mining approach," Scientometrics, Springer;Akadémiai Kiadó, vol. 105(1), pages 403-417, October.
    4. Gregory D. Larosiliere & Lemuria D. Carter & Christian Meske, 2017. "How does the world connect? Exploring the global diffusion of social network sites," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 68(8), pages 1875-1885, August.
    5. Syed Shah Alam & Mohd Helmi Ali & Nor Asiah Omar & Wan Mohd Hirwani Wan Hussain, 2020. "Customer Satisfaction in Online Shopping in Growing Markets: An Empirical Study," International Journal of Asian Business and Information Management (IJABIM), IGI Global, vol. 11(1), pages 78-91, January.
    6. Fu, Hanliang & Manogaran, Gunasekaran & Wu, Kuang & Cao, Ming & Jiang, Song & Yang, Aimin, 2020. "Intelligent decision-making of online shopping behavior based on internet of things," International Journal of Information Management, Elsevier, vol. 50(C), pages 515-525.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    In recent decades; technological development has experienced significant acceleration; and smart devices are now widely available. Romanian ecommerce market; although ahead of countries like Greece; Portugal; Italy or Bulgaria; has still a long way to go;
    All these keywords.

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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