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Strategies for Internationalization of Romanian SMEs. Focus on the European Market

Author

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  • ȚARȚAVULEA (DIEACONESCU) Ramona Iulia
  • BELU Mihaela Gabriela

Abstract

The theoretical part of this paper is focused on presenting the main strategies of internationalization that can be used by SMEs in order to diversify their markets and enhance their profitability. The empirical research is aimed at presenting and analysing statistics regarding the performance of Romanian SMEs in relation to the average of overall EU SMEs. The purpose of this paper is to analyse the activity and performance of Romanian SMEs in relation with SMEs from other European countries. A set of concrete recommendations are formulated for creating a better economic and legal environment for small and medium enterprises from Romania that have set the objective of extending on other European markets or are in the process of internationalization of their business.

Suggested Citation

  • ȚARȚAVULEA (DIEACONESCU) Ramona Iulia & BELU Mihaela Gabriela, 2016. "Strategies for Internationalization of Romanian SMEs. Focus on the European Market," European Journal of Interdisciplinary Studies, Bucharest Economic Academy, issue 02, June.
  • Handle: RePEc:jis:ejistu:y:2016:i:02:id:413
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    References listed on IDEAS

    as
    1. Williamson, Oliver E., 2010. "Transaction Cost Economics: The Natural Progression," Journal of Retailing, Elsevier, vol. 86(3), pages 215-226.
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    Cited by:

    1. Nicoleta Isac & Waqar Badshah, 2020. "BARRIERS AND WAYS TO ACHIEVE BUSINESS GROWTH OF THE EXPORTS FOR SMEs," Romanian Economic Business Review, Romanian-American University, vol. 15(1), pages 7-15, March.
    2. Daniel Rusu, 2022. "80 Review of International Comparative Management Volume 23, Issue 1, March 2022 Standardization of Entrepreneurship in the Concept of Human Resource Management in SMEs," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 23(1), pages 80-100, March.

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    More about this item

    Keywords

    Small and medium enterprise (SME); Romania; European market; internationalization;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm

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