The Impact of Flipgrid in Students’ Learning Experience at Higher Learning Institution

Student-generated videos have been accepted as part of interactive learning activities in the classroom. The aim of this study is to provide insights into the impact of Flipgrid, which is an interactive social learning platform for student-generated videos, on students’ learning experience. The research design follows five principles of the Scholarship of Teaching and Learning (SoTL). This study focused on how students generate their own understanding of the concepts they learnt and shared through the Flipgrid application, using generative learning theory as its underlying foundation. A total number of 117 students who enrolled in the Accounting System Analysis and Design course in a university participated in this study. Data were collected using the students’ written reflections. The findings of this study revealed that the student-generated video through Flipgrid contributed to the positive students’ learning experience. In this regard, it boosted the confidence level, improved the understanding of the topic’s content, a fun learning activity, and others, such as improved students’ video editing skills. The outcomes offer insights into how Flipgrid can be used and beneficial for the learning activity.