IDEAS home Printed from https://ideas.repec.org/a/jfr/jms111/v2y2011i3p35-41.html
   My bibliography  Save this article

Innovation Practices and Firm Performances:An Empirical Investigation in Turkey

Author

Listed:
  • Fahri Apaydin

Abstract

In this empirical research, how marketing managers evaluate their firms¡¯ performances and use this evaluation to decide to make innovation in Turkey is examined. They use some standards which are past performance of the firm, target performance of the firm, competitor performance, and average performance of the industry to compare and evaluate the firms¡¯ performances. It is hypothesized that marketing managers and owners of the firm compare the firms¡¯ current performance with these four standards at the same time to decide when to make innovation relating to any aspects of the firm, either management style or products. Relationship between the comparison of the firm¡¯s performance with these standards and innovation are searched in the same regression model. The results reveal that apart from other antecedents of making innovation, managers¡¯ evaluation of performance results play a significant role in making innovation.

Suggested Citation

  • Fahri Apaydin, 2011. "Innovation Practices and Firm Performances:An Empirical Investigation in Turkey," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 2(3), pages 35-41, September.
    • Handle: RePEc:jfr:jms111:v:2:y:2011:i:3:p:35-41
    as

    Download full text from publisher

    File URL: http://www.sciedu.ca/journal/index.php/jms/article/view/399/189
    Download Restriction: no
    File URL: http://www.sciedu.ca/journal/index.php/jms/article/view/399
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Lance Eliot Brouthers & Kefeng Xu, 2002. "Product Stereotypes, Strategy and Performance Satisfaction: The Case of Chinese Exporters," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 33(4), pages 657-677, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sousa, Carlos M.P. & Bradley, Frank, 2008. "Antecedents of international pricing adaptation and export performance," Journal of World Business, Elsevier, vol. 43(3), pages 307-320, July.
    2. Dirk Boehe & Luciano Barin Cruz, 2010. "Corporate Social Responsibility, Product Differentiation Strategy and Export Performance," Journal of Business Ethics, Springer, vol. 91(2), pages 325-346, February.
    3. Gutiérrez-Villar, Belén & Montero-Simó, María José & Araque-Padilla, Rafael Ángel & Castro-González, Pilar, 2014. "Intensidad exportadora e interacción entre fortalezas del marketing mix: un análisis basado en redes neuronales artificiales || Export Intensity and Interaction between Marketing Mix: An Analysis base," Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, Universidad Pablo de Olavide, Department of Quantitative Methods for Economics and Business Administration, vol. 18(1), pages 88-111, December.
    4. Elitsa R. Banalieva & Ravi Sarathy, 2011. "A Contingency Theory of Internationalization," Management International Review, Springer, vol. 51(5), pages 593-634, October.
    5. Byung Il Park & Sungjin J. Hong & Shufeng Simon Xiao, 2022. "Institutional pressure and MNC compliance to prevent bribery: empirical examinations in South Korea and China," Asian Business & Management, Palgrave Macmillan, vol. 21(4), pages 623-656, September.
    6. Zhong, Weiguo & Peng, Jisheng & Liu, Chunlin, 2013. "Internationalization performance of Chinese multinational companies in the developed markets," Journal of Business Research, Elsevier, vol. 66(12), pages 2479-2484.
    7. repec:ipg:wpaper:2014-432 is not listed on IDEAS
    8. Ýrem Eren-Erdoðmuþ & A. Müge Yalçýn & Aichurek Bopieva, 2012. "Revisiting Relationship Marketing in Emerging Markets: The Case of Turkish Exportes," Bogazici Journal, Review of Social, Economic and Administrative Studies, Bogazici University, Department of Economics, vol. 26(1), pages 81-101.
    9. Yongqiang Gao, 2011. "Government Intervention, Perceived Benefit, and Bribery of Firms in Transitional China," Journal of Business Ethics, Springer, vol. 104(2), pages 175-184, December.
    10. Xuenan Ju & Lili Tong & Zuohao Hu & Baowen Sun, 2017. "Determinants and Consequences of Product Differentiation Strategy: Evidence from Chinese Indigenous Exporters," International Business Research, Canadian Center of Science and Education, vol. 10(9), pages 60-72, September.
    11. Jie Wu & Hongxin Zhao, 2015. "The Dual Effects of State Ownership on Export Activities of Emerging Market Firms: An Inducement–Constraint Perspective," Management International Review, Springer, vol. 55(3), pages 421-451, June.
    12. Maria Alejandra Gonzalez-Perez & Eva Cristina Manotas & Luciano Ciravegna, 2016. "International SMEs from emerging markets—Insights from the Colombian textile and apparel industry," Journal of International Entrepreneurship, Springer, vol. 14(1), pages 9-31, March.
    13. Wilkinson, Timothy & Brouthers, Lance Eliot, 2006. "Trade promotion and SME export performance," International Business Review, Elsevier, vol. 15(3), pages 233-252, June.
    14. Christopher Williams & Ana Colovic & Jiqing Zhu, 2016. "Foreign Market Knowledge, Country Sales Breadth And Innovative Performance Of Emerging Economy Firms," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 20(06), pages 1-25, August.
    15. Kum-Sik Oh & Yeon-Sik Ryu, 2019. "FDI, Institutional Quality, and Bribery: An Empirical Examination in China," Sustainability, MDPI, vol. 11(15), pages 1-11, July.
    16. Sharma, Revti Raman & Nguyen, Thao Kim & Crick, Dave, 2018. "Exploitation Strategy and Performance of Contract Manufacturing Exporters: The Mediating Roles of Exploration Strategy and Marketing Capability," Journal of International Management, Elsevier, vol. 24(3), pages 271-283.
    17. Xuenan Ju & Yuan Cheng & Zuohao Hu & Mengyuan Lv & Xi Chen, 2015. "Determinants and consequences of price-leadership strategy: Evidence from Chinese manufacturer exporters," Transnational Marketing Journal, Oxbridge Publishing House, UK, vol. 3(2), pages 81-111, October.
    18. Brouthers, Lance Eliot & Mukhopadhyay, Somnath & Wilkinson, Timothy J. & Brouthers, Keith D., 2009. "International market selection and subsidiary performance: A neural network approach," Journal of World Business, Elsevier, vol. 44(3), pages 262-273, July.
    19. Lance Eliot Brouthers & Edward O’Donnell & Dawn L. Keig, 2013. "Isomorphic Pressures, Peripheral Product Attributes and Emerging Market Firm Export Performance," Management International Review, Springer, vol. 53(5), pages 687-710, October.
    20. Chen, Jieke & Sousa, Carlos M.P. & He, Xinming, 2019. "Export market re-entry: Time-out period and price/quality dynamisms," Journal of World Business, Elsevier, vol. 54(2), pages 154-168.
    21. De Silva, Muthu & Wang, Pengji & Kuah, Adrian T.H., 2021. "Why wouldn’t green appeal drive purchase intention? Moderation effects of consumption values in the UK and China," Journal of Business Research, Elsevier, vol. 122(C), pages 713-724.

    More about this item

    Keywords

    Innovation; Performance evaluation;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:jfr:jms111:v:2:y:2011:i:3:p:35-41. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Jenny Zhang (email available below). General contact details of provider: http://jms.sciedupress.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.