—The Scientific Process at Its Best
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DOI: 10.1287/mksc.1080.0387
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References listed on IDEAS
- Peter E. Rossi & Greg M. Allenby, 2003. "Bayesian Statistics and Marketing," Marketing Science, INFORMS, vol. 22(3), pages 304-328, July.
- David Besanko & Jean-Pierre Dubé & Sachin Gupta, 2005. "Own-Brand and Cross-Brand Retail Pass-Through," Marketing Science, INFORMS, vol. 24(1), pages 123-137, July.
- Jean-Pierre Dubé & Sachin Gupta, 2008. "Cross-Brand Pass-Through in Supermarket Pricing," Marketing Science, INFORMS, vol. 27(3), pages 324-333, 05-06.
Citations
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Cited by:
- Eric T. Bradlow, 2009. "Does Everything Being Resolved Equal Nothing Gained? Bringing in the Wisdom of the Academic Crowd," Marketing Science, INFORMS, vol. 28(5), pages 809-809, 09-10.
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