—Comment on Structural Modeling in Marketing: Review and Assessment
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DOI: 10.1287/mksc.1050.0184
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References listed on IDEAS
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- Xiaojing Dong & Pradeep Chintagunta & Puneet Manchanda, 2011. "A new multivariate count data model to study multi-category physician prescription behavior," Quantitative Marketing and Economics (QME), Springer, vol. 9(3), pages 301-337, September.
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