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Supporting Creativity in Craft Brewing: A Case Study of iPhone Use in the Transition from Novice towards Mastery

Author

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  • Steve Wright

    (Faculty of Health and Medicine, Lancaster University, Lancaster, UK)

  • Ben Short

    (School of Health Sciences, University of Salford, Salford, UK)

  • Gale Parchoma

    (Faculty of Education, University of Calgary, Calgary, AB, Canada)

Abstract

This paper presents a case-study of an individual engaged in the practice of craft brewing and the ways in which his use of a mobile device has supported the informal learning underpinning his transition from novice towards mastery. Through participant observation, online ethnographic methods and interview data the authors present a description of how the mobile device is used. The authors argue for the importance of considering the role of constraint in the creative process, and the place of expert assessment in evaluating a product as creative. These arguments are contrasted with theorisation of assessment as absent in informal learning or inappropriate for evaluating creativity.

Suggested Citation

  • Steve Wright & Ben Short & Gale Parchoma, 2013. "Supporting Creativity in Craft Brewing: A Case Study of iPhone Use in the Transition from Novice towards Mastery," International Journal of Mobile and Blended Learning (IJMBL), IGI Global, vol. 5(3), pages 52-67, July.
  • Handle: RePEc:igg:jmbl00:v:5:y:2013:i:3:p:52-67
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