IDEAS home Printed from https://ideas.repec.org/a/ids/ijilea/v36y2024i2p156-178.html
   My bibliography  Save this article

Model of active innovation resistance in the automotive industry of Iran

Author

Listed:
  • Maryam Shabani
  • Frederic Marimon
  • Juan José Tarí

Abstract

The aim of this research is to provide a scale to measure the barriers of consumers towards the acquisition of passenger vehicles equipped with innovations, and assess the mediation role of these innovations to achieve intention to buy. Data was collected by the Delphi method via 13 questionnaires including 33 influencing factors on Innovation resistance. These were distributed among 13 participants who were selected by purposive sampling specifically by expert sampling type as the panel of experts of Iranian car manufacturing company. The model of active innovation resistance in the automotive industry is introduced for the first time in Iran, moreover one factor influencing on active innovation resistance 'after sales services' is added to previous studies in this context so the final model of this research is rendered and examined in the Iranian automotive industry for purchasing passenger vehicles for the first time.

Suggested Citation

  • Maryam Shabani & Frederic Marimon & Juan José Tarí, 2024. "Model of active innovation resistance in the automotive industry of Iran," International Journal of Innovation and Learning, Inderscience Enterprises Ltd, vol. 36(2), pages 156-178.
    • Handle: RePEc:ids:ijilea:v:36:y:2024:i:2:p:156-178
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=140264
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijilea:v:36:y:2024:i:2:p:156-178. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=57 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.