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The adoption of e-commerce for wood enterprises

Author

Listed:
  • Z.S. Andreopoulou
  • T. Koutroumanidis
  • B. Manos

Abstract

Lately, the internet has become a major means in electronic commerce (e-commerce), as it offers various advantages and benefits. In Greece, there are many Small- and Medium-sized Enterprises (SMEs) in the context of the timber trade and the wood processing and products sector that have already created a web presence in various stages of maturity. This paper studies the adoption of e-commerce in websites that support e-commerce activities within the timber trade and the wood processing and products sector. Therefore, the paper aims to identify and evaluate their qualitative and quantitative content characteristics, classify them as to their geographical distribution, rank them according to 13 content characteristics/criteria using the multicriteria method of PROMETHEE II and classify them in groups of similar adoption. The case of Greece was selected and the retrieved websites were studied and then ranked and classified accordingly. The findings of this study reveal the rate of adoption of e-commerce in the sector and can be a valuable model for the designers of the websites that promote e-commerce activities within the wider area of wood.

Suggested Citation

  • Z.S. Andreopoulou & T. Koutroumanidis & B. Manos, 2009. "The adoption of e-commerce for wood enterprises," International Journal of Business Information Systems, Inderscience Enterprises Ltd, vol. 4(4), pages 440-459.
  • Handle: RePEc:ids:ijbisy:v:4:y:2009:i:4:p:440-459
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    Cited by:

    1. Chatzinikolaou, Parthena & Raggi, Meri & Viaggi, Davide, 2015. "The evaluation of Ecosystem Services production: an application in the Province of Ferrara," Bio-based and Applied Economics Journal, Italian Association of Agricultural and Applied Economics (AIEAA), vol. 4(3), pages 1-25, December.
    2. Chatzinikolaou, Parthena & Manos, Basil D. & Bournaris, Thomas, 2012. "Classification of rural areas in Europe using social sustainability indicators," 2012 First Congress, June 4-5, 2012, Trento, Italy 124104, Italian Association of Agricultural and Applied Economics (AIEAA).
    3. Chatzinikolaou, Parthena & Viaggi, Davide, 2015. "Evaluation of ecosystem services production under different Agricultural Policy Scenarios," 2015 Fourth Congress, June 11-12, 2015, Ancona, Italy 207356, Italian Association of Agricultural and Applied Economics (AIEAA).
    4. Georgios TSEKOUROPOULOS & Zacharoula ANDREOPOULOU & Christiana KOLIOUSKA & Theodoros KOUTROUMANIDIS & Christos BATZIOS & Panagiotis LEFAKIS, 2012. "Marketing Policies Through The Internet: The Case Of Skiing Centers In Greece," Scientific Bulletin - Economic Sciences, University of Pitesti, vol. 11(1), pages 66-78.

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