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Beyond products and services: shifting value generation in the automotive supply chain

Author

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  • Michael Lewis
  • Mickey Howard

Abstract

This paper argues that today's global automotive markets challenge the way that vehicle manufacturers and their suppliers (and their academic observers) conceptualise value creation with complex 'blends' of services and products, an increasingly common basis for revenue generation. It presents two cases from opposite ends of the automotive value chain (a vehicle fleet management service and machine tool manufacturer) as a mechanism for exploring the drivers towards and the underlying nature of the process of 'servitisation'.

Suggested Citation

  • Michael Lewis & Mickey Howard, 2009. "Beyond products and services: shifting value generation in the automotive supply chain," International Journal of Automotive Technology and Management, Inderscience Enterprises Ltd, vol. 9(1), pages 4-17.
    • Handle: RePEc:ids:ijatma:v:9:y:2009:i:1:p:4-17
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    Cited by:

    1. Schubert, Torben & Jäger, Angela & Türkeli, Serdar & Visentin, Fabiana, 2020. "Addressing the productivity paradox with big data: A literature review and adaptation of the CDM econometric model," MERIT Working Papers 2020-050, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT).

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