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Individual Behavior And Competitive Advantage

Author

Listed:
  • Maria Guadalupe Barrera Garcia
  • Werner Varela Castro
  • Jerome Paolacci
  • Ramón Heredia Martinez

Abstract

Organizations can base much of their success in creating competitive advantages which helps them achieve differentiation and therefore positioning. A competitive advantage helps us stay in the market, because the needs and desires of customers are met in a way better than competitors are able to. If the staff is a very important part of organizations, and is essential for the proper functioning of the operations of the organization, we can assert that individual employee behavior affects organizational performance. Happy employees offer better service to customers. In addition to employee satisfaction, employees must have the knowledge, skills and attitudes necessary to perform their job. This research determines which individual characteristics, personality, values, principles and skills of employees, influence performance of the organization and therefore provide competitive advantages.

Suggested Citation

  • Maria Guadalupe Barrera Garcia & Werner Varela Castro & Jerome Paolacci & Ramón Heredia Martinez, 2016. "Individual Behavior And Competitive Advantage," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, vol. 9(1), pages 15-31.
  • Handle: RePEc:ibf:riafin:v:9:y:2016:i:1:p:15-31
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    References listed on IDEAS

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    1. repec:hal:spmain:info:hdl:2441/53r60a8s3kup1vc9k70kl290n is not listed on IDEAS
    2. Etienne Wasmer, 2012. "Insatisfaction au travail : sortir de l'exception française," SciencePo Working papers Main hal-01064480, HAL.
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      More about this item

      Keywords

      Individual Behavior; Personality; Competitive Advantage;
      All these keywords.

      JEL classification:

      • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
      • M2 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics
      • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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