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Emotional Intelligence Understanding Among Real Estate Professionals

Author

Listed:
  • Andree Swanson
  • Paula Zobisch

Abstract

Having competency in emotional intelligence has proven to be an effective skill leading to an individual’s overall success in the workplace. When working with real estate clients, awareness and proper application of emotional intelligence could benefit the realtor by meeting the needs of their clients. An online survey instrument was distributed through social media (Linkedin and Facebook). The survey addressed 17 questions ranging from the acknowledgement of the rules of engagement to denoting an agent’s gender. Eighteen real estate professionals participated in the study. Survey results supported the conclusion that an awareness of emotional intelligence among licensed real estate professionals exists, and realtors could be trained on the topic of emotional intelligence. By noting the benefits of being aware of emotional intelligence and providing the appropriate application training, increased financial returns for the agent and greater customer satisfaction may be achieved.

Suggested Citation

  • Andree Swanson & Paula Zobisch, 2014. "Emotional Intelligence Understanding Among Real Estate Professionals," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 8(5), pages 9-16.
    • Handle: RePEc:ibf:gjbres:v:8:y:2014:i:5:p:9-16
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    File URL: http://www.theibfr2.com/RePEc/ibf/gjbres/gjbr-v8n5-2014/GJBR-V8N5-2014-2.pdf
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    References listed on IDEAS

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    1. Randy Braidfoot & Andree C. Swanson, 2013. "Emotional Intelligence Of Financial Planners In Mediation," Review of Business and Finance Studies, The Institute for Business and Finance Research, vol. 4(2), pages 11-20.
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    Cited by:

    1. David Oluwatofun Akinwaminde & Victoria Amietsenwu Bello, 2019. "An Assessment On The Level Of Competency Of Estate Agent’S Emotional Intelligence In Lagos Property Marketing," AfRES 2019-115, African Real Estate Society (AfRES).
    2. Martin Sanchez-Gomez & Edgar Breso, 2020. "In Pursuit of Work Performance: Testing the Contribution of Emotional Intelligence and Burnout," IJERPH, MDPI, vol. 17(15), pages 1-13, July.
    3. Andree Swanson & Diane Hamilton & Paula Zobisch, 2015. "Establishing Best Practices For Including Emotional Intelligence In Real Estate Professionals," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 9(4), pages 91-97.

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    More about this item

    Keywords

    Emotional Intelligence; Real Estate Professionals; Realtor;
    All these keywords.

    JEL classification:

    • M00 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General - - - General
    • Z00 - Other Special Topics - - General - - - General

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