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Business Information Needs of Small and MediumSized Enterprise Managers

Author

Listed:
  • Norliya Ahmad Kassim
  • Kasmarini Baharuddin
  • Nor Zaina Zaharah Mohamad Ariff
  • Siti Zahrah Buyong

Abstract

This paper reports on the findings of a part of a study that aims to investigate the information needs and the kinds of information needed for decision-making by managers of small and medium-sized enterprise (SME). It identifies their information needs when they were in the early stage of their business experience. Data were collected from SME managers operating their business in Shah Alam, Malaysia. Results revealed that the most common kinds of information required by SME managers were business information/opportunities, followed by financial sources, current marketing trends, location, survey/research, sources of raw materials/products, information on customers, government regulations/policies and competitors. The most common kinds of information required for decision-making were business opportunities/competitors, followed by finance, methods of analysis, market, data, suppliers (of raw materials/ products) and innovation/technology. The study had a vital impact on making recommendations to business supporting agencies and business sectors relating to SME in Malaysia.

Suggested Citation

  • Norliya Ahmad Kassim & Kasmarini Baharuddin & Nor Zaina Zaharah Mohamad Ariff & Siti Zahrah Buyong, 2016. "Business Information Needs of Small and MediumSized Enterprise Managers," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 6(10), pages 151-160, October.
  • Handle: RePEc:hur:ijarbs:v:6:y:2016:i:10:p:151-160
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    References listed on IDEAS

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    1. Jarillo, J. Carlos, 1989. "Entrepreneurship and growth: the strategic use of external resources," Journal of Business Venturing, Elsevier, vol. 4(2), pages 133-147, March.
    2. Kasmarini Baharuddin & Norliya Ahmad Kassim & Siti Khairiyah Nordin & Siti Zahrah Buyong, 2015. "Understanding the Halal Concept and the Importance of Information on Halal Food Business Needed by Potential MalaysianEntrepreneurs," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 5(2), pages 170-180, February.
    3. Ostgaard, Tone A. & Birley, Sue, 1994. "Personal networks and firm competitive strategy--A strategic or coincidental match?," Journal of Business Venturing, Elsevier, vol. 9(4), pages 281-305, July.
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