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How Can Stores Sustain Their Businesses? From Shopping Behaviors and Motivations to Environment Preferences

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  • Rachel J.C. Chen

    (Center for Sustainable Business and Tourism, 311 Conference Center Building, The University of Tennessee, Knoxville, TN 37996-4134, USA)

Abstract

The purpose of this study was to (1) discover consumer purchasing behaviors while shopping as a tourist and shopping at home, and (2) investigate tourist shopping preferences for an ideal shopping environment. A sample of 1,235 respondents participated in this study. Survey participants were asked to evaluate what store attributes they desired and what sources of information they used while selecting a store to shop in during their trips. Results indicate that consumers utilized various shopping channels while shopping in various environments. Also, different types of consumers exhibited clear preferences toward their ideal shopping environment. The results of this study are helpful for future service providers, tourism businesses, and tourism retailers to plan product development, provide better services, and equip a wider range of service skills.

Suggested Citation

  • Rachel J.C. Chen, 2013. "How Can Stores Sustain Their Businesses? From Shopping Behaviors and Motivations to Environment Preferences," Sustainability, MDPI, vol. 5(2), pages 1-12, February.
    • Handle: RePEc:gam:jsusta:v:5:y:2013:i:2:p:617-628:d:23392
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    References listed on IDEAS

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    1. Peter J. Danaher & Isaac W. Wilson & Robert A. Davis, 2003. "A Comparison of Online and Offline Consumer Brand Loyalty," Marketing Science, INFORMS, vol. 22(4), pages 461-476, February.
    2. Turley, L. W. & Milliman, Ronald E., 2000. "Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence," Journal of Business Research, Elsevier, vol. 49(2), pages 193-211, August.
    3. Machleit, Karen A. & Mantel, Susan Powell, 2001. "Emotional response and shopping satisfaction: Moderating effects of shopper attributions," Journal of Business Research, Elsevier, vol. 54(2), pages 97-106, November.
    4. Thompson, Craig J & Locander, William B & Pollio, Howard R, 1990. "The Lived Meaning of Free Choice: An Existential-Phenomenological Description of Everyday Consumer Experiences of Contemporary Married Women," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 17(3), pages 346-361, December.
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    Cited by:

    1. Chen, Rachel J.C., 2015. "From sustainability to customer loyalty: A case of full service hotels’ guests," Journal of Retailing and Consumer Services, Elsevier, vol. 22(C), pages 261-265.

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    Keywords

    shopping behaviors; shopping environment;

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