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Investigating the Impact of International Markets and New Digital Technologies on Business Innovation in Emerging Markets

Author

Listed:
  • Léo-Paul Dana

    (Rowe School of Business, Dalhousie University, Halifax, NS B3H 4R2, Canada)

  • Aidin Salamzadeh

    (Department of Business Management, Faculty of Management, University of Tehran, Tehran 141556311, Iran)

  • Samira Mortazavi

    (Department of Entrepreneurship, Qazvin Branch, Islamic Azad University, Qazvin 3419915195, Iran)

  • Morteza Hadizadeh

    (Faculty of Management and Accounting, Shahid Beheshti University, Tehran 1983969411, Iran)

Abstract

International markets and digital technologies are considered among the factors affecting business innovation. The emergence and deployment of digital technologies in emerging markets increase the innovation potential in businesses. Companies with an entrepreneurial orientation also strengthen their innovation capabilities. The present study aimed to investigate the impact of international markets and new digital technologies on business innovation in emerging markets, and to estimate the mediating effect of entrepreneurial orientation on this relationship. The present research was applied research in terms of aim and descriptive survey in terms of data collection method and quantitative in terms of the type of collected data. A standard questionnaire was to collect data. The study’s statistical population consisted of all companies providing business services in Tehran, Iran. To analyse the data, the structural equation modelling method with partial least squares method and Smart PLS-3 Software was used. The results revealed that international markets and digital technologies are positively associated with innovation. They also revealed that when a company’s entrepreneurial orientation increases, the digital technologies and international markets will be more involved in mutual relationships.

Suggested Citation

  • Léo-Paul Dana & Aidin Salamzadeh & Samira Mortazavi & Morteza Hadizadeh, 2022. "Investigating the Impact of International Markets and New Digital Technologies on Business Innovation in Emerging Markets," Sustainability, MDPI, vol. 14(2), pages 1-15, January.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:2:p:983-:d:725880
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    Citations

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    Cited by:

    1. Meng-Jun Hsu & Ming-Chia Hsieh & Emmanuel Kwame Opoku, 2022. "Knowledge Co-Creation during the COVID-19 Pandemic: A Dual-Regulated Learning Model in Virtual Hospitality Communities," Sustainability, MDPI, vol. 14(8), pages 1-18, April.
    2. Vanessa Ratten, 2024. "Artificial Intelligence, Digital Trends and Globalization: Future Research Trends," FIIB Business Review, , vol. 13(3), pages 286-293, May.
    3. Yexin Liu & Yecheng Wu & Weiwei Wu, 2023. "Which kind of board benefits more from the relationship between entrepreneurial orientation and radical innovation? The asymmetric roles of board characteristics in China," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-14, December.
    4. Cristina Nicolau & Eliza Nichifor & Daniel Munteanu & Oana Bărbulescu, 2022. "Decoding Business Potential for Digital Sustainable Entrepreneurship: What Romanian Entrepreneurs Think and Do for the Future," Sustainability, MDPI, vol. 14(20), pages 1-21, October.
    5. Ali, Shoaib & Naveed, Muhammad & Gubareva, Mariya & Vinh Vo, Xuan, 2024. "Reputational contagion from the Silicon Valley Bank debacle," Research in International Business and Finance, Elsevier, vol. 69(C).
    6. Lavinia Cornelia Butum & Luminița Nicolescu & Sergiu Octavian Stan, 2022. "Developing Global Competences via University Internationalization Activities—A Comparative Analysis of Business Students’ Opinions before and during the COVID-19 Pandemic Crisis," Sustainability, MDPI, vol. 14(21), pages 1-30, November.
    7. Jiawen Chen & Linlin Liu, 2023. "A historical perspective on informal institutional and international entrepreneurship," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-12, December.
    8. Ana León-Gómez & José Manuel Santos-Jaén & Daniel Ruiz-Palomo & Mercedes Palacios-Manzano, 2022. "Disentangling the impact of ICT adoption on SMEs performance: the mediating roles of corporate social responsibility and innovation," Oeconomia Copernicana, Institute of Economic Research, vol. 13(3), pages 831-866, September.
    9. Elahe Hosseini & Alireza Rajabipoor Meybodi, 2023. "Proposing a Model for Sustainable Development of Creative Industries Based on Digital Transformation," Sustainability, MDPI, vol. 15(14), pages 1-30, July.
    10. Kyriaki I. Kafka & Hasan Dinçer & Serhat Yüksel, 2024. "Impact-Relation Map of Innovative Service Development Regarding the Sustainable Growth for Emerging Markets," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(1), pages 180-203, March.
    11. Sadeen Ghafoor & Weidong Huo & Man Wang & Yunjiang Geng & Muhammad Zulfiqar & Muhammad Usman Yousaf, 2024. "Unique types and innovation input of family firm CEOs: moderating role of managerial ability in Chinese listed firms," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-14, December.
    12. Lijie Feng & Guo Qin & Jinfeng Wang & Ke Zhang, 2022. "Disruptive Innovation Path of Start-Ups in the Digital Context: The Perspective of Dynamic Capabilities," Sustainability, MDPI, vol. 14(19), pages 1-18, October.
    13. Aidin Salamzadeh & Morteza Hadizadeh & Niloofar Rastgoo & Md. Mizanur Rahman & Soodabeh Radfard, 2022. "Sustainability-Oriented Innovation Foresight in International New Technology Based Firms," Sustainability, MDPI, vol. 14(20), pages 1-21, October.

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