“We Like That It Matters!”: Towards a Socially Sustainable Retail Store Brand Experience
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- Steils, Nadia, 2021. "Using in-store customer education to act upon the negative effects of impulsiveness in relation to unhealthy food consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
- Cristel Antonia Russell & Hope Jensen Schau, 2014. "When Narrative Brands End: The Impact of Narrative Closure and Consumption Sociality on Loss Accommodation," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 40(6), pages 1039-1062.
- Arrigo, Elisa, 2018. "The flagship stores as sustainability communication channels for luxury fashion retailers," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 170-177.
- Liao, Junyun & Huang, Minxue & Xiao, Bangming, 2017. "Promoting continual member participation in firm-hosted online brand communities: An organizational socialization approach," Journal of Business Research, Elsevier, vol. 71(C), pages 92-101.
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Keywords
social sustainability; consumer education; brand purpose; cognitive engagement; fashion retailing; fashion branding;All these keywords.
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