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Does COVID-19 Change CSR? A Family Business Perspective

Author

Listed:
  • Elena Rivo-López

    (Department of Business Organization and Marketing, Faculty of Business and Tourism, Universidade de Vigo, 32004 Ourense, Spain)

  • Mónica Villanueva-Villar

    (Department of Financial Economics and Accounting, Faculty of Business and Tourism, Universidade de Vigo, 32004 Ourense, Spain)

  • Sofía Novoa-Santos

    (Independent Researcher, 32004 Ourense, Spain)

  • María Isabel Doval-Ruiz

    (Department of Didactics Scholar Organisation and Research Methods, Faculty of Educational Sciences and Social Work, Universidade de Vigo, 32004 Ourense, Spain)

Abstract

The purpose of this study was to analyze the #Damos La Cara (“Let’s show our face”) initiative, which is an initiative promoted by the Instituto de la Empresa Familiar, the most representative organization of family businesses in Spain. This analysis allowed us to characterize the Spanish family business and to analyze their reactions and interventions in the face of the crisis posed by COVID-19 from the perspective of CSR. The methodology used consisted of a content analysis, viewing 127 videos wherein family members presented their companies and the activities carried out to improve their relations with their employees and their environment. The conclusions reached allowed us to affirm that they were mostly second- and third-generation companies from the manufacturing sector; the most repeated actions were social commitment to their workers (internal) and the donation of medical materials (corporate). To the best of our knowledge, this was the first time that an analysis of these characteristics had been carried out in the field of family businesses. This analysis showed the intense philanthropic activity carried out by Spanish family businesses, not only in emergencies but also as a regular activity and as a consequence of their values and long-term vision.

Suggested Citation

  • Elena Rivo-López & Mónica Villanueva-Villar & Sofía Novoa-Santos & María Isabel Doval-Ruiz, 2021. "Does COVID-19 Change CSR? A Family Business Perspective," Sustainability, MDPI, vol. 13(24), pages 1-10, December.
    • Handle: RePEc:gam:jsusta:v:13:y:2021:i:24:p:13954-:d:704714
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    References listed on IDEAS

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    1. Jess H. Chua & James J. Chrisman & Pramodita Sharma, 1999. "Defining the Family Business by Behavior," Entrepreneurship Theory and Practice, , vol. 23(4), pages 19-39, July.
    2. Carla Curado & António Mota, 2021. "A Systematic Literature Review on Sustainability in Family Firms," Sustainability, MDPI, vol. 13(7), pages 1-17, March.
    3. Ana Paula Fonseca & Sandro Carnicelli, 2021. "Corporate Social Responsibility and Sustainability in a Hospitality Family Business," Sustainability, MDPI, vol. 13(13), pages 1-19, June.
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