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A Community-Based, Participatory, Multi-Component Intervention Increased Sales of Healthy Foods in Local Supermarkets—The Health and Local Community Project (SoL)

Author

Listed:
  • Ulla Toft

    (Center for Clinical Research and Prevention, Bispebjerg and Frederiksberg Hospital, Nordre Fasanvej 57, 2000 Frederiksberg, Denmark
    Department of Public Health, Section of Social Medicine, University of Copenhagen, Øster Farimagsgade 5, 1353 Copenhagen, Denmark)

  • Tine Buch-Andersen

    (Center for Clinical Research and Prevention, Bispebjerg and Frederiksberg Hospital, Nordre Fasanvej 57, 2000 Frederiksberg, Denmark)

  • Paul Bloch

    (Health Promotion Research, Steno Diabetes Center Copenhagen, Borgmester Ib Juuls Vej 83, 2730 Herlev, Denmark)

  • Helene Christine Reinbach

    (Department of Food Science, Section for Food Design and Consumer Behaviour, University of Copenhagen, Rolighedsvej 30, Building 2-74, 5th Floor, Room C505, 1958 Frederiksberg C, Denmark)

  • Bjarne Bruun Jensen

    (Health Promotion Research, Steno Diabetes Center Copenhagen, Borgmester Ib Juuls Vej 83, 2730 Herlev, Denmark)

  • Bent Egberg Mikkelsen

    (Department of Geosciences and Natural Resource Management, University of Copenhagen, Rolighedsvej 23, 1958 Frederiksberg C, Denmark)

  • Jens Aagaard-Hansen

    (Health Promotion Research, Steno Diabetes Center Copenhagen, Borgmester Ib Juuls Vej 83, 2730 Herlev, Denmark
    SA MRC Developmental Pathways for Health Research Unit, Faculty of Health Sciences, University of the Witwatersrand, Johannesburg 2000, South Africa)

  • Charlotte Glümer

    (Center for Diabetes, Copenhagen Municipality, Vesterbrogade 121, 1620 Copenhagen, Denmark)

Abstract

Project SoL was a 19-month (September 2012 to April 2014) community-based multi-component intervention based on the supersetting approach that was designed to promote healthier eating and physical activity among children and their families. The aim of this study was to examine the effects of a multi-component intervention (level 1) and a mass media intervention alone (level 2) compared to a control area (level 3) on food sales. The design was quasi-experimental. Weekly sales data for all Coop supermarkets in the intervention and control areas were analysed via longitudinal linear mixed-effects analyses. Significant increases in the sales of fish (total) (29%; p = 0.003), canned fish (31%; p = 0.025) and oatmeal (31%; p = 0.003) were found for the level 1 intervention area compared to the control area. In the level 2 intervention area, significant increases in the sales of vegetables (total) (17%; p = 0.038), fresh vegetables (20%; p = 0.01), dried fruit (51%; p = 0.022), oatmeal (19%; p = 0.008) and wholegrain pasta (58%; p = 0.0007) were found compared to the control area. The sales of canned fish increased by 30% in the level 1 area compared to the level 2 area ( p = 0.025). This study demonstrated significant increases in the sales of healthy foods, both in the areas with multi-component and mass media interventions alone compared to the control area.

Suggested Citation

  • Ulla Toft & Tine Buch-Andersen & Paul Bloch & Helene Christine Reinbach & Bjarne Bruun Jensen & Bent Egberg Mikkelsen & Jens Aagaard-Hansen & Charlotte Glümer, 2023. "A Community-Based, Participatory, Multi-Component Intervention Increased Sales of Healthy Foods in Local Supermarkets—The Health and Local Community Project (SoL)," IJERPH, MDPI, vol. 20(3), pages 1-12, January.
  • Handle: RePEc:gam:jijerp:v:20:y:2023:i:3:p:2478-:d:1051729
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    References listed on IDEAS

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    1. Bent Egberg Mikkelsen & Paul Bloch & Helene Christine Reinbach & Tine Buch-Andersen & Lise Lawaetz Winkler & Ulla Toft & Charlotte Glümer & Bjarne Bruun Jensen & Jens Aagaard-Hansen, 2018. "Project SoL—A Community-Based, Multi-Component Health Promotion Intervention to Improve Healthy Eating and Physical Activity Practices among Danish Families with Young Children Part 2: Evaluation," IJERPH, MDPI, vol. 15(7), pages 1-15, July.
    2. Ulla Toft & Paul Bloch & Helene C. Reinbach & Lise L. Winkler & Tine Buch-Andersen & Jens Aagaard-Hansen & Bent Egberg Mikkelsen & Bjarne Bruun Jensen & Charlotte Glümer, 2018. "Project SoL—A Community-Based, Multi-Component Health Promotion Intervention to Improve Eating Habits and Physical Activity among Danish Families with Young Children. Part 1: Intervention Development ," IJERPH, MDPI, vol. 15(6), pages 1-21, May.
    3. Tine Buch-Andersen & Frank Eriksson & Paul Bloch & Charlotte Glümer & Bent Egberg Mikkelsen & Ulla Toft, 2021. "The Danish SoL Project: Effects of a Multi-Component Community-Based Health Promotion Intervention on Prevention of Overweight among 3–8-Year-Old Children," IJERPH, MDPI, vol. 18(16), pages 1-11, August.
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