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Examining Relationships between Destination Image, Tourist Motivation, Satisfaction, and Visit Intention in Yogyakarta

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  • Bogdan AVRAM

    (“Lucian Blaga†University of Sibiu, Romania)

Abstract

In a world where passenger air travel is set to keep a positive growth rate over the years, airports all over the world are striving to increase their connectivity rate by attracting different airline companies, either for point to point connections or hub connectivity to wider the number of destinations reached from the airport to all over the world via a hub. From an airport perspective, creating a strategy to increase the connectivity performance index requires a lot of market analysis, following latest developments of hub connections from all over Europe, as hub connectivity tends to change on a yearly basis. Airport connectivity performance is directly linked to growth, studies (ACI Europe, 2018) showing that a +10% increase in passenger traffic leads to a +0.5% growth in the GDP per capita.

Suggested Citation

  • Bogdan AVRAM, 2019. "Examining Relationships between Destination Image, Tourist Motivation, Satisfaction, and Visit Intention in Yogyakarta," Expert Journal of Business and Management, Sprint Investify, vol. 7(1), pages 91-99.
    • Handle: RePEc:exp:bsness:v:7:y:2019:i:1:p:91-99
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    References listed on IDEAS

    as
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    2. Itf, 2018. "Defining, Measuring and Improving Air Connectivity," International Transport Forum Policy Papers 53, OECD Publishing.
    3. Lohmann, Guilherme & Albers, Sascha & Koch, Benjamin & Pavlovich, Kathryn, 2009. "From hub to tourist destination – An explorative study of Singapore and Dubai's aviation-based transformation," Journal of Air Transport Management, Elsevier, vol. 15(5), pages 205-211.
    4. Malighetti, Paolo & Paleari, Stefano & Redondi, Renato, 2010. "Has Ryanair's pricing strategy changed over time? An empirical analysis of its 2006–2007 flights," Tourism Management, Elsevier, vol. 31(1), pages 36-44.
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    More about this item

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M20 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - General

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