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Analysis Effect of Service Quality, Educational Facilities, and Method of Learning, Student Satisfaction and Loyalty to Students - Studies in the University of Widyatama Bandung

Author

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  • Yenny Maya Dora

    (Faculty of Business and Management, University of Widyatama Bandung Indonesia)

Abstract

This study aimed to analyze the effect of service quality, education facilities, and teaching methods in conjunction with student satisfaction and loyalty Widyatama University students. The research was conducted by survey method, the data obtained by distributing questionnaires to students. The study population was a student Of the Faculty of Business and Management, University of Widyatama. Data were analyzed using Structural Equation Modeling (SEM) with AMOS. From these results it can be concluded that the loyalty of the students affected by the quality of the service through student satisfaction. Loyalty affected by the Educational Facilities through student satisfaction. And loyalty is also influenced by learning through student satisfaction.

Suggested Citation

  • Yenny Maya Dora, 2021. "Analysis Effect of Service Quality, Educational Facilities, and Method of Learning, Student Satisfaction and Loyalty to Students - Studies in the University of Widyatama Bandung," European Journal of Social Sciences Education and Research Articles, Revistia Research and Publishing, vol. 5, January -.
    • Handle: RePEc:eur:ejserj:135
    DOI: 10.26417/ejser.v10i1.p16-27
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    References listed on IDEAS

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    1. Jin-Xing Hao & Rui Tang & Yan Yu & Nao Li & Rob Law, 2015. "Visual Appeal of Hotel Websites: An Exploratory Eye Tracking Study on Chinese Generation Y," Springer Books, in: Iis Tussyadiah & Alessandro Inversini (ed.), Information and Communication Technologies in Tourism 2015, edition 127, pages 607-620, Springer.
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    Cited by:

    1. Wu, Linwan, 2019. "Website interactivity may compensate for consumers’ reduced control in E-Commerce," Journal of Retailing and Consumer Services, Elsevier, vol. 49(C), pages 253-266.

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