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Variety of Innovation in Global Value Chains

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  • Buciuni, Giulio
  • Pisano, Gary

Abstract

This article analyses how the geography and organization of pre- and production stages in GVC contribute to lead firms' innovation development. A novel approach in GVC studies is introduced based on transaction cost economics (TCE) and the innovation strategy's Modularity-Maturity matrix. The combination of these two perspectives allowed the conceptualization and assessment of two key dimensions in the generation of innovation in GVC: the geographic dispersion of value chain stages and lead firms' control over operations. The study of the intersection of the two dimensions led to the identification of four distinct innovation models in GVC. Evidence from four global manufacturing industries - pharmaceuticals, bicycle, design furniture and wine - suggests that lead firms' innovation capabilities and product innovation cycle are shaped by the specific structure of the GVC wherein they operate.

Suggested Citation

  • Buciuni, Giulio & Pisano, Gary, 2021. "Variety of Innovation in Global Value Chains," Journal of World Business, Elsevier, vol. 56(2).
  • Handle: RePEc:eee:worbus:v:56:y:2021:i:2:s109095162030095x
    DOI: 10.1016/j.jwb.2020.101167
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    Citations

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    Cited by:

    1. Islam, Mohammad Tarikul & Chadee, Doren, 2023. "Stuck at the bottom: Role of tacit and explicit knowledge on innovation of developing-country suppliers in global value chains," International Business Review, Elsevier, vol. 32(2).
    2. Daniel Sunghwan Cho & Paul Ryan & Giulio Buciuni, 2022. "Evolutionary entrepreneurial ecosystems: a research pathway," Small Business Economics, Springer, vol. 58(4), pages 1865-1883, April.
    3. Hari Bapuji & Snehanjali Chrispal & Balagopal Vissa & Gokhan Ertug, 2023. "Local, yet global: Implications of caste for MNEs and international business," Journal of International Business Policy, Palgrave Macmillan, vol. 6(2), pages 201-234, June.
    4. Zahoor, Nadia & Khan, Zaheer & Shenkar, Oded, 2023. "International vertical alliances within the international business field: A systematic literature review and future research agenda," Journal of World Business, Elsevier, vol. 58(1).
    5. Andrei G. Shelomentsev & Kseniya S. Goncharova & Igor M. Stepnov & Julia A. Kovalchuk & Do Huong Lan & Roman S. Golov, 2021. "Strategic Innovation as a Factor of Adaptation of National Economies to the Development of Global Value Chains," Sustainability, MDPI, vol. 13(17), pages 1-27, August.
    6. Thakur-Wernz, Pooja & Bruyaka, Olga & Contractor, Farok, 2022. "Sourcing portfolio diversity in new product development: Antecedents and performance implications," Journal of Business Research, Elsevier, vol. 150(C), pages 179-193.
    7. Yuping Deng & Yanrui Wu & Helian Xu, 2022. "Emission Reduction and Value-added Export Nexus at Firm Level," Economics Discussion / Working Papers 22-19, The University of Western Australia, Department of Economics.
    8. Ambos, Björn & Brandl, Kristin & Perri, Alessandra & Scalera, Vittoria G. & Van Assche, Ari, 2021. "The nature of innovation in global value chains," Journal of World Business, Elsevier, vol. 56(4).
    9. Andrea Coveri & Antonello Zanfei, 2023. "The virtues and limits of specialization in global value chains: analysis and policy implications," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 50(1), pages 73-90, March.
    10. Bodas Freitas, Isabel Maria & Gonçalves, Ricardo & Sousa, Rui, 2023. "Governance of new product design: The influence of national institutions," Journal of Business Research, Elsevier, vol. 165(C).
    11. Song, Sangcheol, 2021. "When do multinational corporations adjust production volume flexibly among in-network subsidiaries?," Journal of Business Research, Elsevier, vol. 135(C), pages 532-542.
    12. Yuping Deng & Yanrui Wu & Helian Xu, 2023. "Emission reduction and value‐added export nexus at firm level," The World Economy, Wiley Blackwell, vol. 46(6), pages 1670-1710, June.
    13. Doblinger, Claudia & Surana, Kavita & Li, Deyu & Hultman, Nathan & Anadón, Laura Díaz, 2022. "How do global manufacturing shifts affect long-term clean energy innovation? A study of wind energy suppliers," Research Policy, Elsevier, vol. 51(7).
    14. Lingling Qin & Sunny Li Sun, 2024. "Knowledge Collaboration in Global Value Chains: A Comparison of Supplier Selection between a Forerunner and a Latecomer," Asia Pacific Journal of Management, Springer, vol. 41(1), pages 51-79, March.
    15. Juergensen, Jill Josefina & Narula, Rajneesh & Surdu, Irina, 2022. "A systematic review of the relationship between international diversification and innovation: A firm-level perspective," International Business Review, Elsevier, vol. 31(2).

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    Keywords

    GVC; Innovation; Manufacturing;
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