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Tourism between divided nations: An examination of stereotyping on destination image

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  • Chen, Chun-Chu
  • Lai, Ying-Hsiao (Rebecca)
  • Petrick, James F.
  • Lin, Yueh-Hsiu

Abstract

This research examines the interplay of tourism and political conflicts in the context of two historically politically divided nations. Specifically, this research investigates the effect of stereotyping on destination image as well as the moderating role of previous destination experience. Results revealed that international stereotype had a direct effect on cognitive and affective images and indirect effects on travel intention, while the effects of stereotyping were equally strong among visitors and non-visitors. These findings suggest that even when inter-governmental relations have been gradually normalized people might still perceive their former rival nation as hostile, which can negatively influence their destination images of the nation.

Suggested Citation

  • Chen, Chun-Chu & Lai, Ying-Hsiao (Rebecca) & Petrick, James F. & Lin, Yueh-Hsiu, 2016. "Tourism between divided nations: An examination of stereotyping on destination image," Tourism Management, Elsevier, vol. 55(C), pages 25-36.
    • Handle: RePEc:eee:touman:v:55:y:2016:i:c:p:25-36
    DOI: 10.1016/j.tourman.2016.01.012
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    References listed on IDEAS

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    1. Chen, Chien-Min, 2010. "Role of tourism in connecting Taiwan and China: Assessing tourists' perceptions of the Kinmen–Xiamen links," Tourism Management, Elsevier, vol. 31(3), pages 421-424.
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    Cited by:

    1. Carlos de las Heras-Pedrosa & Elena Millan-Celis & Patricia P. Iglesias-Sánchez & Carmen Jambrino-Maldonado, 2020. "Importance of Social Media in the Image Formation of Tourist Destinations from the Stakeholders’ Perspective," Sustainability, MDPI, vol. 12(10), pages 1-27, May.
    2. Mariusz Szubert & Michał Żemła, 2019. "The Role of the Geographical Textbooks in Grounding Negative Stereotypes of a Tourism Destination—The Case of Upper Silesian Conurbation in Poland," Administrative Sciences, MDPI, vol. 9(2), pages 1-23, June.
    3. Zhenshan Xu & Hong Zhang & Chunhui Zhang & Man Xu & Nan Dong, 2019. "Exploring the Role of Emotion in the Relationship between Museum Image and Tourists’ Behavioral Intention: The Case of Three Museums in Xi’an," Sustainability, MDPI, vol. 11(3), pages 1-20, January.
    4. María del Mar Serrano-Arcos & Raquel Sánchez-Fernández & Juan Carlos Pérez-Mesa, 2021. "Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence," Sustainability, MDPI, vol. 13(4), pages 1-25, February.
    5. Zhou, Bo & Zhang, Ying & Zhou, Peng, 2021. "Multilateral political effects on outbound tourism," Annals of Tourism Research, Elsevier, vol. 88(C).
    6. Lixia Yao & Jie Gao, 2021. "Examining Emotional Labor in COVID-19 through the Lens of Self-Efficacy," Sustainability, MDPI, vol. 13(24), pages 1-16, December.
    7. Fang, Shujie & Zhang, Chun & Li, Yaoqi, 2020. "Physical attractiveness of service employees and customer engagement in tourism industry," Annals of Tourism Research, Elsevier, vol. 80(C).
    8. Lixia Yao & Jie Gao & Chengye Chen & Dan Mu, 2019. "How Does Emotional Labor Impact Employees’ Perceptions of Well-Being? Examining the Mediating Role of Emotional Disorder," Sustainability, MDPI, vol. 11(23), pages 1-18, November.
    9. Chang Won Park & Ji-Yeon Lee & Bong-Seok Kim, 2023. "Sustainable Exchange and Cooperation Process in Exhibition and Convention: Applications for the Korean Peninsula From the Leipzig Trade Fair in Germany," SAGE Open, , vol. 13(4), pages 21582440231, October.
    10. Ralf Buckley & Mary-Ann Cooper, 2021. "Assortative Matching of Tourists and Destinations: Agents or Algorithms?," Sustainability, MDPI, vol. 13(4), pages 1-10, February.
    11. Patricia P. Iglesias-Sánchez & Marisol B. Correia & Carmen Jambrino-Maldonado & Carlos de las Heras-Pedrosa, 2020. "Instagram as a Co-Creation Space for Tourist Destination Image-Building: Algarve and Costa del Sol Case Studies," Sustainability, MDPI, vol. 12(7), pages 1-26, April.
    12. Fang Wang & Tao Xue & Ting Wang & Bihu Wu, 2020. "The Mechanism of Tourism Risk Perception in Severe Epidemic—The Antecedent Effect of Place Image Depicted in Anti-Epidemic Music Videos and the Moderating Effect of Visiting History," Sustainability, MDPI, vol. 12(13), pages 1-16, July.
    13. Camelia-Monica Gheorghe & Elena Muzzo, 2021. "New Luxury Tourism Possibilities In The Middle East: Analyzing The Israeli Prospect Visitors’ Expectations On Tourism In The United Arab Emirates In The Light Of The Recent Peace Agreement Between The," Romanian Economic Business Review, Romanian-American University, vol. 16(2), pages 116-123, June.
    14. María Dolores Benítez-Márquez & Guillermo Bermúdez-González & Eva María Sánchez-Teba & Elena Cruz-Ruiz, 2021. "Exploring the Antecedents of Cruisers’ Destination Loyalty: Cognitive Destination Image and Cruisers’ Satisfaction," Mathematics, MDPI, vol. 9(11), pages 1-24, May.
    15. Stylos, Nikolaos & Bellou, Victoria & Andronikidis, Andreas & Vassiliadis, Chris A., 2017. "Linking the dots among destination images, place attachment, and revisit intentions: A study among British and Russian tourists," Tourism Management, Elsevier, vol. 60(C), pages 15-29.
    16. Pande Gde Bagus Naya Primananda & Ni Nyoman Kerti Yasa & I Putu Gde Sukaatmadja & Putu Yudi Setiawan, 2022. "Destination Image Development in Tourism: Literature Review," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(7), pages 198-202, July.

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