IDEAS home Printed from https://ideas.repec.org/a/eee/teinso/v75y2023ics0160791x2300194x.html
   My bibliography  Save this article

The disposition of data from precision agricultural technologies: What do young agriculturalists think?

Author

Listed:
  • Idowu, Abiodun Rasheed
  • Wachenheim, Cheryl
  • Hanson, Erik
  • Sickler, Alexandra

Abstract

The absence of a legal and regulatory framework protecting a farmer's right to control data generated from their use of precision agriculture may impede adoption of the technology. Consideration of preferences about the disposition of this data is therefore critical to the broader discussion about the growth of precision agricultural technologies and its impact on society. Using a choice experiment, we show that factors contributing to willingness to enroll in a data management contract with a precision agriculture service provider include discount received, whether data ownership rights are retained, data privacy guarantees, and whether the data is transferred manually or automatically between systems.

Suggested Citation

  • Idowu, Abiodun Rasheed & Wachenheim, Cheryl & Hanson, Erik & Sickler, Alexandra, 2023. "The disposition of data from precision agricultural technologies: What do young agriculturalists think?," Technology in Society, Elsevier, vol. 75(C).
    • Handle: RePEc:eee:teinso:v:75:y:2023:i:c:s0160791x2300194x
    DOI: 10.1016/j.techsoc.2023.102389
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0160791X2300194X
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.techsoc.2023.102389?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Sonka, Steve, 2014. "Big Data and the Ag Sector: More than Lots of Numbers," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 17(1), pages 1-20, February.
    2. Hanson, Erik D. & Cossette, Max K. & Roberts, David C., 2022. "The adoption and usage of precision agriculture technologies in North Dakota," Technology in Society, Elsevier, vol. 71(C).
    3. Moffat, Kieren & Zhang, Airong, 2014. "The paths to social licence to operate: An integrative model explaining community acceptance of mining," Resources Policy, Elsevier, vol. 39(C), pages 61-70.
    4. Train,Kenneth E., 2009. "Discrete Choice Methods with Simulation," Cambridge Books, Cambridge University Press, number 9780521766555.
    5. Cheryl Joy Wachenheim & Siew Hoon Lim & David C. Roberts & John Devney, 2019. "Landowner valuation of a working wetlands program in the Prairie Pothole Region," Agricultural Economics, International Association of Agricultural Economists, vol. 50(4), pages 465-478, July.
    6. Laure Kuhfuss & Raphaële Préget & Sophie Thoyer & Nick Hanley, 2016. "Nudging farmers to enrol land into agri-environmental schemes: the role of a collective bonus," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 43(4), pages 609-636.
    7. Kelvin J. Lancaster, 1966. "A New Approach to Consumer Theory," Journal of Political Economy, University of Chicago Press, vol. 74(2), pages 132-132.
    8. Méndez-Barroso, Luis A. & Garatuza-Payán, Jaime & Vivoni, Enrique R., 2008. "Quantifying water stress on wheat using remote sensing in the Yaqui Valley, Sonora, Mexico," Agricultural Water Management, Elsevier, vol. 95(6), pages 725-736, June.
    9. Schimmelpfennig, David, 2016. "Farm Profits and Adoption of Precision Agriculture," Economic Research Report 249773, United States Department of Agriculture, Economic Research Service.
    10. Sara Quach & Park Thaichon & Kelly D. Martin & Scott Weaven & Robert W. Palmatier, 2022. "Digital technologies: tensions in privacy and data," Journal of the Academy of Marketing Science, Springer, vol. 50(6), pages 1299-1323, November.
    11. Lioutas, Evagelos D. & Charatsari, Chrysanthi & De Rosa, Marcello, 2021. "Digitalization of agriculture: A way to solve the food problem or a trolley dilemma?," Technology in Society, Elsevier, vol. 67(C).
    12. Lee, Tsung Hung, 2013. "Influence analysis of community resident support for sustainable tourism development," Tourism Management, Elsevier, vol. 34(C), pages 37-46.
    13. Yamaguchi, Shinichi & Oshima, Hidetaka & Saso, Hiroaki & Aoki, Shihoko, 2020. "How Do People Value Data Utilization?: An Empirical Analysis Using Contingent Valuation Method in Japan," Technology in Society, Elsevier, vol. 62(C).
    14. Wachenheim, Cheryl & Fan, Linfeng & Zheng, Shi, 2021. "Adoption of unmanned aerial vehicles for pesticide application: Role of social network, resource endowment, and perceptions," Technology in Society, Elsevier, vol. 64(C).
    15. Wolfert, Sjaak & Ge, Lan & Verdouw, Cor & Bogaardt, Marc-Jeroen, 2017. "Big Data in Smart Farming – A review," Agricultural Systems, Elsevier, vol. 153(C), pages 69-80.
    16. Dixit, Krishna & Aashish, Kumar & Kumar Dwivedi, Amit, 2023. "Antecedents of smart farming adoption to mitigate the digital divide – extended innovation diffusion model," Technology in Society, Elsevier, vol. 75(C).
    17. Giua, Carlo & Materia, Valentina Cristiana & Camanzi, Luca, 2022. "Smart farming technologies adoption: Which factors play a role in the digital transition?," Technology in Society, Elsevier, vol. 68(C).
    18. Wachenheim, Cheryl & Parman, Bryon & Idowu, Abiodun & Hanson, Erik, 2023. "Data: What Farmers Need To Know," Choices: The Magazine of Food, Farm, and Resource Issues, Agricultural and Applied Economics Association, vol. 38(1), pages 1-5.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gyawali, Buddhi R. & Paudel, Krishna P. & Jean, Rosny & Banerjee, Swagata “Ban”, 2023. "Adoption of computer-based technology (CBT) in agriculture in Kentucky, USA: Opportunities and barriers," Technology in Society, Elsevier, vol. 72(C).
    2. Osrof, Hazem Yusuf & Tan, Cheng Ling & Angappa, Gunasekaran & Yeo, Sook Fern & Tan, Kim Hua, 2023. "Adoption of smart farming technologies in field operations: A systematic review and future research agenda," Technology in Society, Elsevier, vol. 75(C).
    3. J Blasch & B van der Kroon & P van Beukering & R Munster & S Fabiani & P Nino & S Vanino, 2022. "Farmer preferences for adopting precision farming technologies: a case study from Italy," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 49(1), pages 33-81.
    4. Canessa, Carolin & Venus, Terese & Wiesmeier, Miriam & Mennig, Philipp & Sauer, Johannes, 2023. "Farmers’ preferences over alternative AECS designs. Do the ecological conditions influence the willingness to accept result-based contracts?," 97th Annual Conference, March 27-29, 2023, Warwick University, Coventry, UK 334508, Agricultural Economics Society - AES.
    5. da Silveira, Franco & da Silva, Sabrina Letícia Couto & Machado, Filipe Molinar & Barbedo, Jayme Garcia Arnal & Amaral, Fernando Gonçalves, 2023. "Farmers' perception of the barriers that hinder the implementation of agriculture 4.0," Agricultural Systems, Elsevier, vol. 208(C).
    6. Markova-Nenova, Nonka & Wätzold, Frank, 2017. "Fairness to dairy cows or fairness to farmers: What counts more in the preferences of conventional milk buyers for ethical attributes of milk?," MPRA Paper 83066, University Library of Munich, Germany.
    7. Markova-Nenova, Nonka & Wätzold, Frank, 2018. "Fair to the cow or fair to the farmer? The preferences of conventional milk buyers for ethical attributes of milk," Land Use Policy, Elsevier, vol. 79(C), pages 223-239.
    8. Hanson, Erik D. & Cossette, Max K. & Roberts, David C., 2022. "The adoption and usage of precision agriculture technologies in North Dakota," Technology in Society, Elsevier, vol. 71(C).
    9. Piancharoenwong, Assanee & Badir, Yuosre F., 2024. "IoT smart farming adoption intention under climate change: The gain and loss perspective," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    10. Marianne Lefebvre & Pauline Laille & Masha Maslianskaia-Pautrel, 2020. "Individual preferences regarding pesticide-free management of green-spaces: a discret choice experiment with French citizens," Working Papers 2020.02, FAERE - French Association of Environmental and Resource Economists.
    11. Pauline Laille & Marianne Lefebvre & Masha Maslianskaia-Pautrel, 2020. "Individual preferences regarding pesticide-free management of green-spaces: a discret choice experiment with French citizens," Working Papers hal-02867639, HAL.
    12. Czajkowski, Mikołaj & Zagórska, Katarzyna & Letki, Natalia & Tryjanowski, Piotr & Wąs, Adam, 2021. "Drivers of farmers’ willingness to adopt extensive farming practices in a globally important bird area," Land Use Policy, Elsevier, vol. 107(C).
    13. Mtimet, Nadhem & Ujiie, Kiyokazu & Kashiwagi, Kenichi & Zaibet, Lokman & Nagaki, Masakazu, 2011. "The effects of Information and Country of Origin on Japanese Olive Oil Consumer Selection," 2011 International Congress, August 30-September 2, 2011, Zurich, Switzerland 114642, European Association of Agricultural Economists.
    14. Doherty, Edel & Campbell, Danny, 2011. "Demand for improved food safety and quality: a cross-regional comparison," 85th Annual Conference, April 18-20, 2011, Warwick University, Coventry, UK 108791, Agricultural Economics Society.
    15. Illichmann, R. & Abdulai, A., 2014. "Analysis of Consumer Preferences and Wilingness-To-Pay for Organic Food Products in Germany," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 49, March.
    16. Qin, Pin & Carlsson, Fredrik & Xu, Jintao, 2009. "Forestland Reform in China: What do the Farmers Want? A Choice Experiment on Farmers’ Property Rights Preferences," Working Papers in Economics 370, University of Gothenburg, Department of Economics.
    17. Ping Qin & Fredrik Carlsson & Jintao Xu, 2011. "Forest Tenure Reform in China: A Choice Experiment on Farmers’ Property Rights Preferences," Land Economics, University of Wisconsin Press, vol. 87(3), pages 473-487.
    18. Joachim Marti, 2012. "Assessing preferences for improved smoking cessation medications: a discrete choice experiment," The European Journal of Health Economics, Springer;Deutsche Gesellschaft für Gesundheitsökonomie (DGGÖ), vol. 13(5), pages 533-548, October.
    19. Dugstad, Anders & Grimsrud, Kristine & Kipperberg, Gorm & Lindhjem, Henrik & Navrud, Ståle, 2020. "Acceptance of wind power development and exposure – Not-in-anybody's-backyard," Energy Policy, Elsevier, vol. 147(C).
    20. Aude Ridier & Caroline Roussy & Karim Chaib, 2021. "Adoption of crop diversification by specialized grain farmers in south-western France: evidence from a choice-modelling experiment," Review of Agricultural, Food and Environmental Studies, Springer, vol. 102(3), pages 265-283, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:teinso:v:75:y:2023:i:c:s0160791x2300194x. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/technology-in-society .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.