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The role of cooperation and technological orientation on startups' innovativeness: An analysis based on the microfoundations of innovation

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  • Lago, Nicole Cecchele
  • Marcon, Arthur
  • Ribeiro, Jose Luis Duarte
  • Olteanu, Yasmin
  • Fichter, Klaus

Abstract

Using the perspective of microfoundations, this article discusses the role that cooperation and technological orientation play on innovativeness. We place special emphasis on the effect of these factors on other internal factors that influence startups' innovativeness. The quantitative study was conducted based on the analysis of a large-sample data set gathered by a German startup innovation survey. Our results reveal the central role of cooperation and technological orientation, which can compensate for lower levels of other microfoundations or enhance the effect of some microfoundations when these are at higher levels. Results supported by a weighted least square regression also confirm and quantify the positive effect of entrepreneurial leadership, team size, team motivation, agility, cooperation, technological orientation, and sustainability orientation on startup innovativeness. Furthermore, our study offers an analysis of the pandemic's influence on the microfoundations of innovativeness. Our findings focused on internal factors that can be managed by startups and provide subsidies to help startups define business strategies that favor innovativeness.

Suggested Citation

  • Lago, Nicole Cecchele & Marcon, Arthur & Ribeiro, Jose Luis Duarte & Olteanu, Yasmin & Fichter, Klaus, 2023. "The role of cooperation and technological orientation on startups' innovativeness: An analysis based on the microfoundations of innovation," Technological Forecasting and Social Change, Elsevier, vol. 192(C).
    • Handle: RePEc:eee:tefoso:v:192:y:2023:i:c:s0040162523002895
    DOI: 10.1016/j.techfore.2023.122604
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    Cited by:

    1. Kai, Dalton Alexandre & Pinheiro de Lima, Edson & Benitez, Guilherme Brittes, 2024. "A social cognitive perspective in innovation ecosystems: Understanding startups from ideation to consolidation in industry 4.0 era," Technological Forecasting and Social Change, Elsevier, vol. 209(C).
    2. Lago, Nicole Cecchele & Marcon, Arthur & Ribeiro, Jose Luis Duarte & Uhr, Daniel de Abreu Pereira & Olteanu, Yasmin & Fichter, Klaus, 2024. "Quantifying the impact of inbound open innovation," Technological Forecasting and Social Change, Elsevier, vol. 209(C).
    3. Marcon, Arthur & Ribeiro, José Luis Duarte & Olteanu, Yasmin & Fichter, Klaus, 2024. "How the interplay between innovation ecosystems and market contingency factors impacts startup innovation," Technology in Society, Elsevier, vol. 76(C).
    4. Corvello, Vincenzo & Troise, Ciro & Schiuma, Giovanni & Jones, Paul, 2024. "How start-ups translate learning from innovation failure into strategies for growth," Technovation, Elsevier, vol. 134(C).

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