IDEAS home Printed from https://ideas.repec.org/a/eee/joreco/v50y2019icp85-93.html
   My bibliography  Save this article

Analysing the acceptation of online games in mobile devices: An application of UTAUT2

Author

Listed:
  • Ramírez-Correa, Patricio
  • Rondán-Cataluña, Francisco Javier
  • Arenas-Gaitán, Jorge
  • Martín-Velicia, Félix

Abstract

The aim of this paper is to analyse the acceptance of online games, based on the unified theory of acceptance and use of technology 2 (UTAUT 2). The data analysed correspond to a sample of online players through mobile devices in Spain. A structural equation approach based on Partial Least Squares was used to assess the acceptance model. The result of the analysis indicates that UTAUT 2 explains 71% of the use of online games in mobile devices. The main conclusion of the study highlights the importance of habit in the use of online games. Specifically, the intention to play online is explained, in order of importance, by the variables habit, hedonic motivation and social identity. In addition, the use of an online game is determined by habit and intention to play. We proposed a simplified UTAUT2 model adapted to the online game scope.

Suggested Citation

  • Ramírez-Correa, Patricio & Rondán-Cataluña, Francisco Javier & Arenas-Gaitán, Jorge & Martín-Velicia, Félix, 2019. "Analysing the acceptation of online games in mobile devices: An application of UTAUT2," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 85-93.
    • Handle: RePEc:eee:joreco:v:50:y:2019:i:c:p:85-93
    DOI: 10.1016/j.jretconser.2019.04.018
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0969698918311123
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jretconser.2019.04.018?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Waseem Anwar & Amir Zaib Abbasi & Mousa Albashrawi & Ghazanfar Ali Abbasi & Umm-e-Habiba, 2024. "Asymmetric and symmetric approaches to the extension of UTAUT2 in the M-payment adoption of Pakistani apps," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 29(3), pages 1175-1193, September.
    2. Alicia Martín-Navarro & Félix Velicia-Martín & José Aurelio Medina-Garrido & Ricardo Gouveia Rodrigues, 2023. "Causal propensity as an antecedent of entrepreneurial intentions," International Entrepreneurship and Management Journal, Springer, vol. 19(2), pages 501-522, June.
    3. Tang, Jia-Wei & Tsai, Pei-Hsuan, 2024. "Exploring critical determinants influencing businesses’ continuous usage of mobile payment in post-pandemic era: Based on the UTAUT2 perspective," Technology in Society, Elsevier, vol. 77(C).
    4. Briana M. Martinez & Laura E. McAndrews, 2023. "Do you take...? The effect of mobile payment solutions on use intention: an application of UTAUT2," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(3), pages 458-469, September.
    5. Sujeet K. Sharma & Marijn Janssen & Deborah Bunker & Carine Dominguez-Péry & Jang Bahadur Singh & Yogesh K. Dwivedi & Santosh K. Misra, 2023. "Unlocking the Potential of Smart Technologies: Addressing Adoption Challenges," Information Systems Frontiers, Springer, vol. 25(4), pages 1293-1298, August.
    6. Martín-Navarro, Alicia & Velicia-Martín, Felix & Medina-Garrido, José Aurelio & Palos-Sánchez, Pedro R., 2023. "Impact of effectual propensity on entrepreneurial intention," Journal of Business Research, Elsevier, vol. 157(C).
    7. Jalil Heidary Dahooie & Mehrdad Estiri & Mahshid Janmohammadi & Edmundas Kazimieras Zavadskas & Zenonas Turskis, 2022. "A novel advertising media selection framework for online games in an intuitionistic fuzzy environment," Oeconomia Copernicana, Institute of Economic Research, vol. 13(1), pages 109-150, March.
    8. Wei Wei & Jie Sun & Wei Miao & Tong Chen & Hanchu Sun & Shuyuan Lin & Chao Gu, 2024. "Using the Extended Unified Theory of Acceptance and Use of Technology to explore how to increase users’ intention to take a robotaxi," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-14, December.
    9. Soren, Anup Anurag & Chakraborty, Shibashish, 2024. "Adoption, satisfaction, trust, and commitment of over-the-top platforms: An integrated approach," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:joreco:v:50:y:2019:i:c:p:85-93. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-retailing-and-consumer-services .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.