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Exploring the antecedents of franchise internationalization

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  • Kretinin, Andrey
  • Anokhin, Sergey
  • Wincent, Joakim

Abstract

By building on agency and resource dependence frameworks, this paper examines the effects of board structure on the internationalization of franchising systems. Results from a 14-year longitudinal study of the U.S. franchising brands indicate that board size and multiple directorships are related to franchise internationalization in the form of the inverted U-shaped relationship. Moreover, these effects are also contingent on the degree of board independence. Specifically, they are more pronounced when board independence is high. Managerial implications and directions for future studies are discussed.

Suggested Citation

  • Kretinin, Andrey & Anokhin, Sergey & Wincent, Joakim, 2020. "Exploring the antecedents of franchise internationalization," Journal of Business Research, Elsevier, vol. 112(C), pages 422-430.
  • Handle: RePEc:eee:jbrese:v:112:y:2020:i:c:p:422-430
    DOI: 10.1016/j.jbusres.2019.11.011
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    1. Jell-Ojobor, Maria & Hajdini, Ilir & Windsperger, Josef, 2022. "Governance of international franchise networks: Combining value creation and value appropriation perspectives," Journal of Business Research, Elsevier, vol. 139(C), pages 267-279.
    2. González-Márquez, Rafael & Rosa-Díaz, Isabel María & Caro-González, Francisco Javier & Galán-González, José Luis, 2023. "Where to internationalise and why: Country selection by restaurant franchises," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    3. Andonova, Veneta & Losada-Otálora, Mauricio, 2020. "Understanding the interplay between brand and innovation orientation: Evidence from emerging multinationals," Journal of Business Research, Elsevier, vol. 119(C), pages 540-552.

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