IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v110y2020icp577-583.html
   My bibliography  Save this article

Agile authorship: Evolving models of innovation for information-intensive offerings

Author

Listed:
  • Mills, Adam J.
  • Berthon, Pierre R.
  • Pitt, Christine

Abstract

Developed economies have seen a shift in economic value away from the production of material goods and toward the production of information-intensive offerings. The process of innovation has evolved in parallel, from staged and gated approaches to agile and iterative processes. Agile innovation models developed in software and technology industries have generally stayed within them, thus applicability of these newer models of innovation to information-intensive market offerings has been limited. We use the paradigm of authorship to provide insights into the evolution of information-intensive offerings and subsequently into the requisite evolution of innovation processes. We demonstrate that agile methods are appropriate for a variety of industries and outputs, and furthermore that more gated and hybrid models of innovation are still relevant in the information economy. To conclude, we discuss how various models of innovation and authorship can be applied by the firm, based on managerial objectives and control.

Suggested Citation

  • Mills, Adam J. & Berthon, Pierre R. & Pitt, Christine, 2020. "Agile authorship: Evolving models of innovation for information-intensive offerings," Journal of Business Research, Elsevier, vol. 110(C), pages 577-583.
    • Handle: RePEc:eee:jbrese:v:110:y:2020:i:c:p:577-583
    DOI: 10.1016/j.jbusres.2018.05.010
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296318302443
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2018.05.010?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Cooper, Robert G., 1990. "Stage-gate systems: A new tool for managing new products," Business Horizons, Elsevier, vol. 33(3), pages 44-54.
    2. K. Sridhar Moorthy, 1988. "Product and Price Competition in a Duopoly," Marketing Science, INFORMS, vol. 7(2), pages 141-168.
    3. Felix Wortmann & Kristina Flüchter, 2015. "Internet of Things," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 57(3), pages 221-224, June.
    4. de Beer, Jeremy & McCarthy, Ian P. & Soliman, Adam & Treen, Emily, 2017. "Click here to agree: Managing intellectual property when crowdsourcing solutions," Business Horizons, Elsevier, vol. 60(2), pages 207-217.
    5. Nonaka, Ikujiro & Nishiguchi, Toshihiro, 2001. "Knowledge Emergence: Social, Technical and Evolutionary Dimensions of Knowledge Creation," OUP Catalogue, Oxford University Press, number 9780195130638.
    6. Stefansson, Gunnar, 2002. "Business-to-business data sharing: A source for integration of supply chains," International Journal of Production Economics, Elsevier, vol. 75(1-2), pages 135-146, January.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Mark Geoghegan & Kathryn Cormican & Qiong Wu, 2021. "Sustainable Team Design: A Challenge to Traditional Beliefs in Information-Intensive Service Industries," Sustainability, MDPI, vol. 13(24), pages 1-19, December.
    2. Mero, Joel & Leinonen, Miira & Makkonen, Hannu & Karjaluoto, Heikki, 2022. "Agile logic for SaaS implementation: Capitalizing on marketing automation software in a start-up," Journal of Business Research, Elsevier, vol. 145(C), pages 583-594.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Anne-Sophie Brillinger, 2018. "Mapping Business Model Risk Factors," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 22(05), pages 1-29, June.
    2. Themistocleous, Marinos & Irani, Zahir & Love, Peter E. D., 2004. "Evaluating the integration of supply chain information systems: A case study," European Journal of Operational Research, Elsevier, vol. 159(2), pages 393-405, December.
    3. Chakravarthi Narasimhan & Z. John Zhang, 2000. "Market Entry Strategy Under Firm Heterogeneity and Asymmetric Payoffs," Marketing Science, INFORMS, vol. 19(4), pages 313-327, November.
    4. Marietheres Dietz & Günther Pernul, 2020. "Digital Twin: Empowering Enterprises Towards a System-of-Systems Approach," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 62(2), pages 179-184, April.
    5. Fabio Magnacca & Riccardo Giannetti, 2024. "Management accounting and new product development: a systematic literature review and future research directions," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 28(2), pages 651-685, June.
    6. Chan Choi, S., 2017. "Defensive strategy against a private label: Building brand premium for retailer cooperation," Journal of Retailing and Consumer Services, Elsevier, vol. 34(C), pages 335-339.
    7. T. Tony Ke & Jiwoong Shin & Jungju Yu, 2023. "A Model of Product Portfolio Design: Guiding Consumer Search Through Brand Positioning," Marketing Science, INFORMS, vol. 42(6), pages 1101-1124, November.
    8. Giovana Escrivão & Marcelo Seido Nagano, 2016. "Linking Knowledge Creation and Environmental Education," Journal of Information & Knowledge Management (JIKM), World Scientific Publishing Co. Pte. Ltd., vol. 15(02), pages 1-23, June.
    9. A. Yeşim Orhun & Sriram Venkataraman & Pradeep K. Chintagunta, 2016. "Impact of Competition on Product Decisions: Movie Choices of Exhibitors," Marketing Science, INFORMS, vol. 35(1), pages 73-92, January.
    10. Nurmilaakso, Juha-Miikka, 2008. "Adoption of e-business functions and migration from EDI-based to XML-based e-business frameworks in supply chain integration," International Journal of Production Economics, Elsevier, vol. 113(2), pages 721-733, June.
    11. Fethke, Gary, 2011. "Welfare effects of subsidizing higher education when access and quality are endogenous," Economics Letters, Elsevier, vol. 112(1), pages 45-48, July.
    12. Bookhagen, Andrea & Sperber, Sonja, 2017. "Kundenintegration in den Entwicklungsprozess von Produktinnovationen durch Crowdsourcing," PraxisWISSEN Marketing: German Journal of Marketing, AfM – Arbeitsgemeinschaft für Marketing, vol. 2(01/2017), pages 21-37.
    13. Pravee Kruachottikul & Pinnaree Tea-makorn & Poomsiri Dumrongvute & Solaphat Hemrungrojn & Natawut Nupairoj & Ornsiree Junchaya & Sukrit Vinayavekhin, 2024. "MediGate: a MedTech product innovation development process from university research to successful commercialization within emerging markets," Journal of Innovation and Entrepreneurship, Springer, vol. 13(1), pages 1-43, December.
    14. Mohajan, Haradhan, 2016. "Sharing of Tacit Knowledge in Organizations: A Review," MPRA Paper 82958, University Library of Munich, Germany, revised 15 Jun 2016.
    15. Latukha, M. & Veselova, A. & Selivanovskikh, L. & Artukh, E. & Mitskevich, E., 2016. "Re-thinking the role of talent management in a firm’s performance: Talent management practices and absorptive capacity," Working Papers 6442, Graduate School of Management, St. Petersburg State University.
    16. Yi Qian & Qiang Gong & Yuxin Chen, 2015. "Untangling Searchable and Experiential Quality Responses to Counterfeits," Marketing Science, INFORMS, vol. 34(4), pages 522-538, July.
    17. Yunchuan Liu & Tony Haitao Cui, 2010. "The Length of Product Line in Distribution Channels," Marketing Science, INFORMS, vol. 29(3), pages 474-482, 05-06.
    18. Akhtar, Pervaiz & Khan, Zaheer & Tarba, Shlomo & Jayawickrama, Uchitha, 2018. "The Internet of Things, dynamic data and information processing capabilities, and operational agility," Technological Forecasting and Social Change, Elsevier, vol. 136(C), pages 307-316.
    19. Bougette, Patrice & Charlier, Christophe, 2015. "Renewable energy, subsidies, and the WTO: Where has the ‘green’ gone?," Energy Economics, Elsevier, vol. 51(C), pages 407-416.
    20. Ajay Kalra & Surendra Rajiv & Kannan Srinivasan, 1998. "Response to Competitive Entry: A Rationale for Delayed Defensive Reaction," Marketing Science, INFORMS, vol. 17(4), pages 380-405.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:110:y:2020:i:c:p:577-583. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.