Operational characteristics and performance gains associated with international licensing agreements: the US evidence
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- Owhoso, Vincent & Gleason, Kimberly C. & Mathur, Ike & Malgwi, Charles, 2002. "Entering the last frontier: expansion by US multinationals to Africa," International Business Review, Elsevier, vol. 11(4), pages 407-430, August.
- Lichtenthaler, Ulrich, 2009. "Product business, foreign direct investment, and licensing: Examining their relationships in international technology exploitation," Journal of World Business, Elsevier, vol. 44(4), pages 407-420, October.
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Keywords
International licensing Capitalized values US firms Performance Strategy;Statistics
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