Instability of market penetration joint ventures: A study of UK joint ventures in the European Union
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- Mohr, Alexander T., 2006. "A multiple constituency approach to IJV performance measurement," Journal of World Business, Elsevier, vol. 41(3), pages 247-260, September.
- repec:dau:papers:123456789/2221 is not listed on IDEAS
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Keywords
Joint Ventures Market Penetration Strategies Joint Venture Instability;Statistics
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