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Introducing a project management culture

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  • Firth, Gareth
  • Krut, Riva

Abstract

Large organizations can increase their response and flexibility in an increasingly competitive environment by integrating project management with their more traditional line organizational culture. Gareth Firth and Riva Krut, drawing on their experiences as management consultants, chart the steps necessary to successfully achieve this means of strengthening organizations.

Suggested Citation

  • Firth, Gareth & Krut, Riva, 1991. "Introducing a project management culture," European Management Journal, Elsevier, vol. 9(4), pages 437-443, December.
    • Handle: RePEc:eee:eurman:v:9:y:1991:i:4:p:437-443
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